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Alex Bezhan
Alex Bezhan

Posted on • Originally published at

Info products suck - gain your own experience

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The best way to learn is through your own reference experience.

Info gurus will tell you that the best way is to buy their stuff. Even though it is a good option, it's not the best one.

If you want to become great at what you do, you have to be willing to do what most people don't. Go out, do the thing on your own and gain your own experience.

Info products are overrated.

Looking back at how many info products I bought(a lot), I can say that I only got value from a small fraction of information. And the more products I consume, the less importance I give to them, the less effort I put in.

Over time info products stop working.

The most important part of an info product is not the product itself.

It's you practicing and implementing stuff. Practice drives your progress.

Do. Reflect on how it went.

Reflection is underrated. It's essential. Let me repeat. Reflection is essential. Reflecting on your progress gives you an x10 advantage easily.

Reflection is hard because you cannot buy it. It has to come from within. It requires effort. The good thing is that it's a muscle that you can train, and you just become good at it over time.

Doing it on your own makes you see what others don't.

When you learn and practice by yourself, it forces you to discover things on your own. You are not anchored by a group think.

You approach a problem from unique angles that may not be seen before by others. You gain a unique perspective on the situation.

It makes you different.

Explore unique angles.
Have a unique perspective.
Be different. Be creative. Be you.

Write about it.

Writing about what you do is a great way to reflect. It forces you to reconstruct what you did and how well you performed.

Writing it in a way that other people can understand forces you to structure your thought process. It will make you see the gaps in your experience. Maybe you did something wrong. Perhaps you forgot something. And all of that becomes clear when you write about it.


  • Practice drives your progress. Not info products
  • Reflection is essential
  • Write about what you do: start a blog, tweet, whatever Want to hear more from me? You can follow me on Twitter as I will continue my journey to financial independence and self-improvement.

Want to hear more from me? You can follow me on Twitter as I will continue my journey to financial independence and self-improvement.

Top comments (6)

mjgs profile image
Mark Smith

A lot of what you are saying is true, but the difficulty is to find the time to be able to actually build stuff. Someone has to pay for it.

If people are making money creating info products rather than themselves building products then it’s only going to get harder and harder to actually build stuff because we’ll be crushed by the info products.

I don’t know what the answer is, it’s quite depressing to be honest.

alexbezhan profile image
Alex Bezhan

I feel you. That's the challenge we have to solve. Figuring out how to solve it will be specific for every individual. Again, nobody can decide how to solve it, only you.

mjgs profile image
Mark Smith

Though every person’s situation is going to be different, having various backgrounds etc, I think there are probably some common patterns.

Very broadly, I’d say that the people building things need to have the motivation, the space and the opportunity to create info products.

It’s no good if people get pushed out into the info product sector, at best it can only work for a little while. These two activities need to be happening in parallel.

I think at it’s core it’s a chicken and egg type problem, but also a resource allocation problem. In the digital world, one day you are building a shed and the next day a sky scrapper. The whole space is very discontinuous, which makes progression difficult.

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alexbezhan profile image
Alex Bezhan

I agree. Very deep

egilhuber profile image
erica (she/her)

What would you consider an info product? Do guides/self-help type materials fall under this, or is it more magic pill "All you need to master X" type products?

alexbezhan profile image
Alex Bezhan

If the guide is like instruction and tells you WHAT to do, then it's probably fine.
But if it tells you HOW to do, makes decisions for you, and decides what's best for you, then you have to skip it and learn to make your own decisions.