We’re Shipping Faster Than Ever — But For Who?

Real shit:

How many people are actually using the stuff you build… besides you?

Feels like we’ve shifted from “monkey see, monkey do” to “AI suggests, human ships.” Ideas get generated, code gets scaffolded, something launches — but then what? No users, no feedback, just another project sitting there.

Not saying building fast is bad. It’s actually kind of amazing how easy it is now. But a lot of projects feel like they exist just because they can, not because anyone needed them.

If nobody’s using it, it’s not really a product. It’s more like a personal demo you convinced yourself might turn into something.

I’ve started thinking about it differently:
before building anything, I try to figure out who would actually care — and why they’d come back more than once.

Because right now, the hard part isn’t building.

It’s building something that matters.