. isn't needed at the end of ALT attributes

Don't have to use . at the end of ALT and META descriptions especially if:

• It’s a short, or sentence fragment.
• You want to keep it punchy and search–friendly.

Examples:

• ❌ “Discover vintage computers like the ZX Spectrum and Commodore 64.”
• ✅ “Discover vintage computers like the ZX Spectrum and Commodore 64”

Why?

Meta descriptions often appear as snippets in search engine results. A period can feel abrupt or unnecessary unless it’s part of a complete, formal sentence.

✅ ALT Text (Image alt attribute):
Not using . unless it’s a full sentence.

Examples:

• ✅ alt="ZX Spectrum main menu with pixel graphics and black background"
• ✅ alt="The ZX Spectrum was released in 1982." (if full sentence, period is OK)
• ❌ alt="ZX Spectrum menu." ← Avoid period on fragments

Why?

Screen readers pause slightly at punctuation. Adding unnecessary periods may create unnatural rhythm or confusion for visually impaired users.

Bonus

Do not use . at the end of a header or title. This applies to: website headings, article/blog titles, slide decks, UX/UI microcopy, technical documents.