Salesforce CRM is a great platform for driving business growth by optimizing customer facing business processes. It has all the offerings and functionalities a team needs to set up and optimize a sustainable digital strategy. However, a successful Salesforce strategy also requires proper planning and implementation.
Lack of a robust Salesforce implementation strategy often backfires and results in cost burnout and substandard ROI. To ensure the Salesforce implementation is a success, it's imperative to understand the challenges, strengths, and limitations of the CRM platform. Having a right partner onboard can help you deal with possible roadblocks and maximize ROI of your Salesforce investment.
Let’s look at the major challenges organizations face while implementing Salesforce CRM and see how a collaborative partner can benefit you in dealing with such challenges.
1. How and Where to Start?
Determining how and where to start the execution of the implementation process is indeed one of the biggest challenges for organizations in their early stage. This is the time when teams have unclear ideas because of which the success of implementation strategy becomes debatable .
Having experienced Salesforce Partners alongside allows you to put things in perspective and strategically pursue the implementation process. The step-by-step guidance of Salesforce partners helps teams visualize the project scope, milestones aligned to business goals in a more precise manner.
2. Dealing With Data Migration
Data migration is a monumental task and can be challenging for most businesses if they don’t have a separate strategy, budget, approach, and team. If you are migrating from a third-party platform to Salesforce CRM, you will need better tools, new approaches, and a strong understanding of your mapping requirements. Similarly, if you are migrating from one cloud instance to Salesforce, the process has to be approached slightly differently.
We often find that teams have limited knowledge on how their data has to be mapped in a new system which can lead to many faults that reduce the efficiency and usability of Salesforce post migration. Before planning for migration, teams should ensure data is properly mapped, duplication free, and clean. Onboarding a Salesforce Partner can allow businesses to save on migration costs and ensure better data efficiency, control, and usage post-transfer.
3. Integrating Salesforce With Other Systems
The process of integrating Salesforce with on-premise and cloud systems is filled with a lot of challenges. Teams need to take proper care of data rate limits, record duplication, data validation, migration, and other considerations. Additionally, one must be able to identify and finalize the right tools, methods, and patterns for integration.
Having a Salesforce partner can help you integrate on-premise and cloud apps seamlessly with Salesforce. Integration experts analyze data architecture, migration needs, visualization requirements, mapping, data rate limits, AppExchange apps, integration patterns, methods, and best tools to create a best-fit integration strategy.
4. Complex Customizations Which can get Off-Track
Salesforce offers you powerful customization capabilities. Designed to simplify customization, Salesforce solutions come with pre-built component support and drag-drop tools through which one can add desired functionality and customize it as per the business need. But this capability does not always offer the best outcomes to a majority of the businesses.
A lot of teams go off-track in terms of budget and scope. While some of them find difficulty in addressing their complex customization needs, many end up bombarding way too many components which make the solution less user-friendly and navigable. Employing a suitable change management strategy under the guidance of experienced Salesforce Partners can help small development teams and users to address their customization needs in the right manner.
5. Configuring Salesforce at the Right Time
Salesforce needs to be customized from time to time. While some customizations are configured as settings in your Salesforce license, others can be configured by the use of plugins. However, most firms find it difficult to set up configurations in a way that users find intuitive and easy to navigate.
A lot of organizations struggle to adapt their existing processes with Salesforce. To take full advantage, you just can’t keep your process dynamics all the same. You should analyze and update your procedures by aligning a top Salesforce partner who can offer on-demand configuration and customization support.
6. Effective Visibility and Tracking
Most enterprises struggle in tracking and measuring the progress of Salesforce implementation. However, visibility is important as it provides a view of how well your users are interacting with the system and the problems they are encountering most often.
When you have a top Salesforce partner onboard, you don’t worry about such concerns anymore. Partners can give you a convenient way to track progress in real time so you gain full control over the implementation and can ask for changes during the implementation process.
7. Onboarding and Training Challenges
Seamless user onboarding is one of the biggest challenges teams face after implementation. If your users can’t use the platform well, your implementation will not reap the same success you desired. To ensure higher adoption levels post successful implementation , it is crucial to align Salesforce training professionals.
Since Salesforce has an active user and partner community, you can easily find reliable training support for your project. You can hire the best-fit Salesforce partner from AppExchange, online forums, or the partner ecosystem. Since Salesforce can be configured in many ways, hiring a certified professional will ensure your users make the best use of license features.
Bottomline
Salesforce implementation is a costly affair and is filled with numerous roadblocks at various stages. To keep such risks/challenges at bay and ensure the best returns on your Salesforce Investment, you should have a right partner onboard.
Hiring a Salesforce partner gives you direct access to skilled product consultants, developers, and administrators who can develop, manage, and maintain your projects in the best way possible. With better project understanding, best-fit implementation, on-demand support, and fool-proof control over your data, you can conquer most of the challenges with flying colors.
Need support in Salesforce implementation? Let our experts at Damco know about it. We have successfully deployed and managed projects of 100’s of our customers/partners and will certainly be able to give you the best results aligned to your business needs.
Top comments (0)