If your a b2b vertical saas startup, around 5m$ arr, 5 digit ACV, then your biggest priority should be driving up the post demo conversion rate
At this stage your way past the initial leads generation flooding phase and there is absolutely no reason to spend more budget on more leads, spend it on fixing your leaky post demo pipeline
At The volume your doing, even a 3-5% increase would make you 6+ figures in revenue.
allocate your resources on fixing this leak stop spending on more leads
Top comments (0)