I'm Itzik Fayzak, a 17-year SEO veteran. I'm sharing a quick technical breakdown of a recent Core Algorithm Update impact (Sep 2025).
The Problem: A long-time client's high-traffic site dropped significantly because Google couldn't fully validate the site's
E−E−A−T
(Experience) regarding specific services (e.g., car key services vs. locksmithing).
The Fix: I didn't perform general technical SEO. The strategic move was data validation and Authority injection:
Building a dedicated "Proof of Expertise" page (Certifications, professional endorsements).
Connecting that Proof to the Google Business Profile signal.
The Result: Full recovery and higher rankings within 2 weeks.
Read the full data analysis and strategic moves here:
[Full Case Study: Gabi Locksmith E-E-A-T Recovery]
Link: https://fayzakseo.com/case-study-gabi-locksmith/
Top comments (1)
Thanks for the discussion! It's important for me to stress that this analysis is based on 17 years of experience. The action of connecting the certification documents was critical to the solution.
Want to understand the fundamentals? I wrote a comprehensive guide on SEO fundamentals that completes this technical picture.
Link: fayzakseo.com/what-is-seo/