A print shop rejected my client banner artwork three times. The reason? "72 DPI — unacceptable for print."
The source file was a perfectly crisp vector SVG. Every export came out at web resolution because I never checked the DPI setting.
The Fix That Changed Everything
Most SVG-to-PNG converters default to 72 DPI because they target screen display. If you are exporting for print, you need 300 DPI minimum.
I switched to specifying 300 DPI on every export. The same banner was accepted on the first re-submission.
How I Do It Now
svg2png.org lets you specify export resolution. One SVG source, any DPI output — 1x for web, 3x for retina, 300 DPI for print.
Checklist before exporting SVG to PNG:
- Who is the audience? Screen or print?
- What DPI does the destination require?
- Does the converter preserve transparency?
This one setting has saved me hours of rework. Anyone else had print shops reject web-resolution files?
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