Today’s consumers are techier than ever before, and you should never risk your business with your outdated website. Now consumers are changing as they will not tolerate any information about the stone age as they always want to stay updated. If you cannot meet their needs, they won’t hesitate to shift their gear and move to your competitors. We hope that you don’t want them to shift, right?
If you are not sure if your website is outdated, here are some signs and symptoms that show your website development needs a refreshing look.
Website Loading
“Don’t judge a book by its cover”, this might not be true in the case of the website. Liking or disliking your website at first look is a game of a few seconds only. Your brand should be able to engage visitors within a few seconds of landing on your website. Going by fact, an eCommerce website is making $100,000 per day, and a 1-second page delay costs potentially $2.5 million in lost sales. Unbelievable right, but true.
With all these statistics, you can understand how a second can make or break your business. Based on the type of your website, you can find an ideal loading time to see where you stand. There are various online tools available that can help to measure the speed of a website, and Google PageSpeed Insights is one such reliable tool.
Here comes a quick tip: font replacement techniques, image resolution, web optimization, outdated codes, hosting options, and CMS platforms can slow down a website.
Not mobile-friendly website
We all know that the majority of people get glued to their smartphones, and if your website is not mobile-friendly, then you might lose a sizable chunk of stake. According to GSMA Intelligence, there are 5.15 billion unique mobile users in the world, and smartphone use is growing at an annual rate of 8 percent.
Make your website mobile-responsive, otherwise, you lose out as Google enabled mobile-first indexing by default for every website. You can contact our mobile app development team for a mobile-friendly website. Does your website have a responsive design?
Missing Call to Actions on the Home page
Really? Who forgot CTA? With people having a short attention span, it is essential to put a CTA on your home page. You can use single or several CTAs on your main page to inspire visitors to take action.
404 errors
If your users are getting 404 errors, that means they are landing on pages that do not exist. 404 errors can lead to an unpleasant experience and sometimes a loss of users forever. To solve this problem, you can see direct feedback through Google Search Console. You can double-check the 404 reports and redirect the URL to the most relevant and live URL of your website. Even you can create a custom 404 page for dead links to redirect users to other services or pages of the website.
Read Now: https://multipztechnology.medium.com/what-are-the-top-signs-of-an-outdated-website-beb85361672b
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