Building products at MetaLab with companies like Amazon & Uber. Formerly IBM. Startup advisor. Big brunch fan.
“So insanely busy.” When’s the last time you heard that phrase or a variation of it upon asking a co-worker how they’re doing? I will bet it’s within the last 7 days.
This past Monday, I decided to quantify where some of the “insanely busy” feelings came from for the work day when it came to notifications.
I received 41 emails. 23 of them came from humans, the rest were notifications or automated, redundant information. That’s my fault for not unsubscribing to unneeded emails sooner.
I received 153 Slack notifications. 3 of them were critical enough that I needed to answer them within an hour. Another 20 of them were important enough that they needed an answer the same business day. The rest were informational but not needing a notification.
Chrome alerted me to 14 different Google Drive comments to engage with. And this is all after customizing notifications to be less intrusive.
Teams I work with day to day are respectful of each others time. When it comes to notification overload, it’s not people that cause the bulk of the issues, it’s the products we use to get work done.
Many argue that in our personal and business lives we sound the air horn of hyperbole in regards to how busy we are. To an extent, people aren’t wrong when they claim that many are feigning how busy they are as a badge of honour. But these people certainly aren’t right either; people are busy AF. We pride ourselves on our ability to multitask, to ebb and flow as needed by our co-workers and leadership teams. Many pride themselves on having “more on the go” than the person beside them. This article isn’t about that bullshit. This is about the deluge of interruptions we experience on an individual level in our work lives that our organizations and software providers have unknowingly thrust on us.
You sit there each day experiencing the deluge of pings, dings, and rings that notifications propel at you. Outside of the multitude of personal notifications you get, you’re pestered by email, Slack, texts, calendar invites, Google Drive, Dropbox, Jira, Office365, Trello, Basecamp, Salesforce, or the abundance of other applications that you may use in your organization. We’re lead to believe that we need to be up to date and current on all of the information flowing in and out of these applications at all times and each products notifications are built around this assumption.
While each individual service tries to be respectful, the compounding effect of all these notifications is crippling each day. It is easy to get caught up in these notifications, but we need to learn to accept that not all of them are a high priority. Many are barely a low or medium priority. The acceptance of this overload is half the battle though. Dealing with the deluge is the next step.
While it often feels easier to embrace the anxiety and time wasted that all of these notifications produce, there is a better way. Here’s some tips to think about:
For Business Leaders:
For Those Making These Fantastic Products:
As new software is implemented in your organization or teams create new workflows, you’ll start to see more notifications coming your way. Don’t fall into the trap of being overloaded and overworked because of the deluge of information coming your way. Recognizing the issue and keeping yourself in check when it comes to notifications is time well worth spending. Your sanity at work depends on it.