Do-nots belong in the brief as 3 hard bans. Not a negative-prompt novel.
Paste into the brief:
Do not (max 3):
1.
2.
3.
Examples that actually work:
- No logo end card
- No robot voice / fake UI fireworks
- No medical before-after claims
- No new must-includes after sign-off
“Don’t be salesy” is not a do-not. If you can’t fail the take against the line in review, cut it.
Related: https://dev.to/marcusvale/7-line-ai-video-brief-536j
Also: https://dev.to/marcusvale/how-to-brief-a-client-for-ai-video-1h59
Free worksheet: https://scienceartist.gumroad.com/l/free-client-brief-worksheet
Kit: https://scienceartist.gumroad.com/l/ai_video_creator_brief_storyboard_kit
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