We just shipped content-distribution-mcp: an MCP server that takes one finished post and routes it to eight developer-facing channels.
It makes zero LLM calls. Adapter I/O only. Whatever model your MCP host runs is the model that writes the per-channel copy — Claude, GPT-4, Gemini, a local Llama, or none at all if you bring your own text.
pip install content-distribution-mcp
Why we built this
Posting one blog article to DEV.to, Hashnode, GitHub Discussions, Bluesky, Reddit, LinkedIn, Twitter, and Medium is roughly 90 minutes of paste-and-fiddle per release. We were doing that by hand. So we wrote an MCP that handles the I/O: auth, idempotency, scheduling, retries, the Reddit anti-spam gate, and the manual-channel browser pre-fill.
What's in the box
Eight MCP tools — and that is the full surface:
| Tool | Purpose |
|---|---|
publish |
Immediate publish; idempotent on (content.id, variant.channel)
|
schedule |
Queue variants for a future schedule_at
|
drain |
Fire any due scheduled posts |
status |
Per-variant state for a content piece |
unpublish |
Best-effort delete (DEV.to / GitHub Discussions only) |
hints |
Static per-channel metadata (char limits, tags, canonical-URL support) |
list_profiles |
Configured Distribution Profiles |
list_subreddits |
Curated Subreddit Catalog entries |
Eight channels, three tiers
| Channel | Tier | Notes |
|---|---|---|
| DEV.to | Auto | Forem API, native canonical_url
|
| Hashnode | Auto | GraphQL, native originalArticleURL
|
| GitHub Discussions | Auto | Per-repo GraphQL, footer for canonical |
| Bluesky | Auto | atproto SDK, canonical appended to post text |
| Auto-gated | Per-subreddit cooldown, 5/day global cap, self-promo ratio | |
| Medium | Manual | Playwright pre-fill + mark-live CLI |
| Manual | Personal + company-admin compose, plain-text draft | |
| Twitter / X | Manual | Free-tier API unusable; compose URL + plain-text draft |
The three manual channels exist because their APIs are either gone (Twitter free tier), paid-tier (LinkedIn Marketing API), or never existed (Medium). The MCP opens a pre-filled compose tab and the operator clicks Submit. Less elegant, still beats the manual copy/paste workflow.
The Reddit gate
Reddit punishes anyone who treats it like a content pipe. The adapter enforces four rules before posting:
- Per-subreddit cooldown — the last live post-log entry for that sub
- 5-per-day global cap — over the operator's full Reddit history with this MCP
- Self-promo ratio — over the last 30 posts in that subreddit, your own-domain links must stay under the curated
max_self_link_pct - Account age + karma — against minimums in the curated Subreddit Catalog
If any rule fails, publish returns state=failed with the specific reason. No bypass flag. If you want to post anyway, write a new entry in the Subreddit Catalog.
YAML or Notion: pick one
Two backends implement the same StateBackend Protocol:
-
YamlBackend— four YAML files under~/.distribution-mcp/. Zero config; right for solo/local use. -
NotionBackend— three Notion databases (Distribution Profiles, Subreddit Catalog, Post Log). Right for team/agency use; operators can audit the queue in Notion's UI.
You swap them with a single constructor argument. No caller code changes.
Works with any MCP host
The server speaks standard MCP (stdio or SSE) and has zero Anthropic-specific code:
grep -ri "anthropic" src/ # returns nothing
Tested with Claude Code, Cursor, n8n's MCP Client node, and the plain mcp Python client. If your host can talk MCP, it can talk to this.
Install
pip install content-distribution-mcp
# optional extras
pip install "content-distribution-mcp[browser]"
pip install "content-distribution-mcp[bluesky]"
playwright install chromium # only if you use the browser channels
Then wire into your MCP host config:
// .claude/mcp.json
{
"mcpServers": {
"content-distribution": {
"command": "content-distribution-mcp",
"args": ["serve"]
}
}
}
How we use it ourselves
This very post is the dogfood. The Ghost blog post is the canonical: https://automatelab.tech/content-distribution-mcp/. The DEV.to article you're reading came out of the same publish tool with a devto:main variant. Bluesky was the second auto-channel. The browser-tier channels (LinkedIn / Twitter / Reddit) got their compose tabs pre-filled by the same MCP run.
Links
- Repo — github.com/automatelab-tech/content-distribution-mcp
- Landing — automatelab.tech/products/mcp/content-distribution-mcp
- Full blog post — automatelab.tech/content-distribution-mcp
MIT licensed. Issues, PRs, or any "I tried it and X broke" notes are welcome.
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