If you sell something online, you've probably been told you need video: on the listing, in the ads, on TikTok. And if you've ever priced a product shoot, you know why most small shops don't have any.
I'm Louis, and I run RefVid. We just rebuilt our free generator page so the whole thing happens on one screen: you add photos, pick a template and press Generate, and you only sign in at that last step. This post walks through it with screenshots of the real page and clips made from product photos. The full guide, kept up to date, is on our site.
What you get for free
Your first 5-second clip on Kling 3.0 Omni is free once you sign in with Google or email. It's 720p and silent by default, or you can spend the free credits on one clip with sound or at 1080p instead. No card, no watermark, and you can use it commercially. Five free images come with it.
Here's what three photos of a shoe turn into with the Product 360 template, at exactly those free settings:
Step 1: pick a product template
Open the free AI video generator. Under the heading there's a row of templates, product ones first. Press Use on one and its prompt fills the box below.
Pick by what the video is for: a 360° turntable or a floating product shows the item itself, a water splash or bullet time grabs attention in an ad, a hand holding the product reads like a customer's video.
Step 2: add one to five photos
Click Reference and add 1–5 photos. One sharp photo works; three are better: the front, a three-quarter angle, and the label up close. The model gets all of them with every prompt, which is why the label and shape come from your product rather than from a guess.
Plain background, crop away big empty margins, and only use photos you have the right to. (If you're shooting them at home, I wrote up how we take product photos for AI video.)
Step 3: check the prompt
The template's prompt already works. Five seconds hold one action and one camera move, so describe the scene, the motion and the light, and leave the product's look to the photos. This is the prompt behind a real water-splash clip on our site, with the product's name replaced by "your product":
Slow motion: your product drops into a tank of crystal-clear water against a soft blue gradient background, a burst of bubbles and droplets exploding around it, then it settles upright with the label facing the camera. Bright studio light, macro detail.
Step 4: shape, length and sound
For the free clip, leave it on Kling 3.0 Omni, 5 seconds, 720p. Choose the shape by where it's going:
| Where it goes | Shape |
|---|---|
| Store listing, Instagram feed | 1:1 |
| TikTok, Reels, Shorts | 9:16 |
| Website banner, YouTube | 16:9 |
Step 5: Generate, then sign in
Press Generate. If you're signed out, a sign-in sheet opens over the page (Google or email). When you come back, your photos and prompt are still in the box and the video starts by itself. That was the part we cared about most: nobody should have to fill a form twice.
It usually takes 2 to 10 minutes; the clip shows up on the page and you get an email.
Step 6: download and check
Download the MP4. Then watch it full size, frame by frame: label text, product edges, hands if there are any. Models still slip sometimes, and it's much cheaper to catch it before a customer does. Label realistic AI video as AI where the platform asks.
That's the whole flow. If you try it, I'd like to hear where it got in your way: what you expected to happen and didn't.
This post was written with AI assistance and checked against our live product.
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