I’ll be honest with you—I never thought I’d be writing about why people don’t trust scientists anymore. But here we are in 2025, and frankly, it’s getting scary out there.
The problem isn’t just that people disagree with research findings. It is that we are in the midst of what some health professionals have termed an info emic, in which a near-majority of Americans is concerned about misinformation to a greater degree than climate change and infectious disease. Strength that in your pipe and smoke it. We are concerned about false news more than real disasters on the planet.
It is this, though, which brings me to this point: we are busy arguing when to vaccinate and whether to wait and see about climate change, but the hoaxers who perpetuate such lies continue to get richer and powerful in doing so. In the meantime, we are all drowning in a mountain of conspiracy theories and half-baked plans perpetuated over YouTube reeks of conspiracy theories.
So enough of the bull. This is what is happening, and you can do something about it.
The Dirty Truth About How Fake Science Spreads
It’s Not Just About Being Wrong—It’s About Being Manipulated
You know what shocked me most when I started digging into this? The machinery behind the spreading of unscientific information is not the creation of some lone basement crank. We’re dealing with structured networks that comprehend psychology, social media platforms‘ algorithms, and human actions better compared to most marketing businesses.
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