For a long time, I approached every idea the same way: “Could this be a product?”
Which usually meant jumping straight into: authentication, pricing, dashboards, onboarding…all before the core idea was even properly tested.
Lately, I’ve been trying something different. Just building small, single-purpose web apps.
Tools that:
- solve one specific problem
- don’t require accounts
- are instantly usable
- don’t try to be anything more than they need to be
And honestly, it’s been a much better experience. Faster to ship, easier to maintain, and often more useful.
The interesting part is: building these tools isn’t the hard part anymore. Distribution is.
Most of these apps end up:
- buried in GitHub repos
- shared once on social media
- lost in bookmarks
Which makes them hard to rediscover, even when they’re genuinely helpful.
I’ve been thinking there should be a better way to browse and use these kinds of apps, almost like a lightweight layer on top of the web. Something closer to a web app store.
I came across Unstore while exploring this idea, and it’s an interesting take: a collection of small apps you can just open and use without friction.
Feels like it aligns well with how we’re starting to build: smaller, faster, and more focused.
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