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What Are Searchlab Tools?
Searchlab is a free SEO toolkit with 27 tools that cover website audits, keyword research, technical checks, and backlinks. There is no signup, no credit card, and no email gate.
Most SEO platforms put useful data behind a monthly subscription. Searchlab was built for indie founders, freelancers, and small teams who just need clear answers without the paywall.
What’s inside
The tools are grouped into four categories:
Audit & Reporting
The Master Tool runs 16+ checks in about 60 seconds and returns one prioritised report. You can also use the SEO Score Checker, PageSpeed & Core Web Vitals tool, and Meta Tag Analyzer separately.
Keyword Research
Find ideas with Keyword Suggestions and the Long-Tail Keyword Finder. Check rankings with the Keyword Position Checker and difficulty with the Keyword Difficulty tool.
Technical SEO
These catch broken links, robots.txt problems, redirect chains, SSL issues, and indexing status.
Authority & Backlinks
Check domain reputation (based on OpenPageRank), monitor backlinks with Backlink Watcher, and find mentions across the web.
How the data works
Most scores are calculated live from the URL you enter. Speed metrics come from Google’s own Lighthouse engine (PageSpeed Insights). On-page signals are read directly from the page HTML. Authority scores are third-party estimates and clearly labelled as such.
Searchlab does not replace Google Search Console or deep tools like Ahrefs. It is designed for fast, honest checks on single pages and small sites.
The quickest way to see what the tools do is to run the Master Tool on your own site. You’ll get a clear report and a prioritised list of what to fix first.
That’s the full set — 27 free tools, no signup required.
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