I launched the site for NotebookBloom — my Chrome extension for NotebookLM (now Gemini Notebook) — about a week ago. Here's the first Search Console report, warts and all: 115 impressions, 0 clicks, average position ~34.
Zero clicks. If you only read that number, it looks like a flop. But position 34 is page 3–4 of Google — nobody scrolls that far. Week one isn't about clicks; it's about getting indexed and seen. And that part worked: Google picked up 8 of my pages and daily impressions climbed from 3 to 44. That curve is the crawler waking up, not customers showing up.
The pattern I didn't expect: my niche pages rank best. The post on getting NotebookLM sources into Zotero sits at position 20, "search across notebooks" at 24, and my Kortex-alternative page at 10. Meanwhile the broad "bulk import" page — the one with the most impressions — is stuck at 39. Lesson: a brand-new site can't win generic terms yet, but it can break in on specific, low-competition ones. So that's where I'll double down.
The best surprise was free keyword research. The queries surfacing my pages — "download all sources from notebooklm", "how to duplicate a notebook" — don't match anything I've actually written. Google is stretching nearby pages to cover them. That mismatch is a content roadmap handed to me for free: it's a list of posts people are already searching for.
So the plan for month one: write for the gaps Search Console just revealed, strengthen the niche pages that are already ranking, and — most of all — be patient. SEO is a marathon, not a launch. I'll post these same numbers again in a month.
Building in public, one honest report at a time. 🌱
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NotebookBloom is my Chrome extension for NotebookLM (Gemini Notebook) — real citation export (APA/MLA/Chicago/BibTeX), cross-notebook search, and Anki export with sources.
Site: https://notebookbloom.com · Chrome Web Store: https://chromewebstore.google.com/detail/fmnhogknjhlaicceielblddajjabjlha
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