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App Store Screenshot Requirements in 2026: Complete Checklist

App Store Connect Screenshot Requirements (iOS)

Apple requires screenshots for every device size you support. Miss one size and your listing shows a scaled-down version that looks blurry. Here are the exact pixel dimensions as of April 2026:

iPhone Screenshots

Device Size (px) Required?
iPhone 16 Pro Max (6.9in) 1320 x 2868 Required for all new submissions
iPhone 16 Pro (6.3in) 1206 x 2622 Optional (falls back to 6.9in)
iPhone SE / 8 (4.7in) 750 x 1334 Optional but recommended

Number of screenshots: Minimum 1, maximum 10. Apple recommends at least 4. The first 3 appear in search results without tapping - these are your conversion drivers.

iPad Screenshots

Device Size (px) Required?
iPad Pro 13in (M4) 2064 x 2752 Required if your app runs on iPad
iPad Pro 11in 1668 x 2388 Optional

Format Rules

  • PNG or JPEG only (no WebP, no AVIF)
  • RGB color space (not CMYK)
  • No alpha transparency on iPhone screenshots
  • Landscape or portrait - but be consistent within a set
  • No device bezels in the image itself (Apple adds them in the listing)

Google Play Console Screenshot Requirements (Android)

Google Play is more flexible than Apple but has its own gotchas:

Phone Screenshots

Type Size Required?
Phone Min 320px, max 3840px on any side. Aspect ratio max 2:1 At least 2 screenshots required
7in Tablet Same range Optional but recommended
10in Tablet Same range Optional but recommended

Feature Graphic

Google Play requires a feature graphic (1024 x 500 px) that appears at the top of your listing. This is NOT a screenshot - it is a marketing banner.

The Localization Trap

Both Apple and Google allow you to upload separate screenshots per locale. If you only upload English screenshots, users in Japan, Germany, and Brazil see English text - and your conversion rate in those markets drops by 30-60%.

The fix: localize your screenshots for every market you target. German text is 35% longer than English. Arabic reads right-to-left.

Estimate text growth with our free Text Expansion Calculator, and look up locale codes with our Locale Code Lookup.

Common Rejection Reasons

  • Wrong dimensions - the single most common rejection.
  • Misleading screenshots - showing features that do not exist.
  • Device bezels in the image - Apple adds their own frames.
  • Text too small to read at search-result size.
  • Localization mismatch - English screenshots in a Japanese locale slot.

Submission Checklist

  • iPhone 16 Pro Max at 1320 x 2868
  • iPad Pro 13in at 2064 x 2752 (if iPad supported)
  • Google Play feature graphic at 1024 x 500
  • At least 4 screenshots per device (Apple) / 2 (Google)
  • First 3 screenshots tell a complete story
  • Screenshots localized for top 5 target markets
  • No device bezels baked into the image
  • PNG or JPEG, RGB, no transparency

Generate localized screenshots automatically - Try Shotlingo free.

Further Reading


Originally published on Shotlingo — an AI-powered tool for localizing App Store screenshots to 40+ languages. Free tier available at shotlingo.com.

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