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Mr Zack
Mr Zack

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I scraped all 545 startups for sale on Microns. Sellers ask 4.3x revenue. Buyers pay 3.3x.

Every micro-acquisition thread ends with the same question: what multiple is fair for a tiny SaaS? People answer from memory. I'd rather answer from the board.

So I pulled every listing on Microns — the marketplace where indie founders sell $1K–$100K micro-startups — as of September 3, 2026. That's 545 listings: 390 still for sale, 155 marked sold. Here's what the numbers say.

1. The ask/clear gap is a full turn of revenue

Listings with revenue Median asking price Median price ÷ ARR
Available (for sale now) 374 $10,750 4.26x
Sold (market comps) 136 $3,000 3.33x

Sellers ask 4.3x annual revenue. What actually clears is 3.3x. If you're buying, the sold column is your anchor, not the listing page. If you're selling, pricing at 5x+ mostly means you'll still be listed in four months — median time on board for available listings is 110 days.

And it's not a few outliers dragging the ask up: 181 of the 390 available listings (46%) are priced above 5x revenue. Only 27 of 136 sold listings (20%) cleared at more than 10x, and those are the tiny-revenue cases where a $3K price on $200 ARR shows up as "15x".

2. Multiples depend on category more than on the startup

Median sold multiple by category (categories with at least 5 sold comps):

Category Sold comps Median multiple that cleared
Directory 12 6.75x
Micro-SaaS 36 5.33x
Newsletter 16 4.20x
Web App 20 3.14x
Mobile App 17 2.95x
E-commerce 7 2.08x
YouTube channel 7 1.12x

Two things surprised me. Directories clear at the highest multiple — low maintenance, recurring, SEO-driven cash. And YouTube channels clear at barely 1x revenue: buyers price in the key-person risk. If you own a directory, you're sitting on a more sellable asset than you think.

3. Where the underpriced deals are hiding

Of 390 available listings, 137 are priced at ≤3x revenue and 79 at ≤2x. Thirty listings were added in the last 7 days. The good ones move in days — the median sold listing had a $3,000 price, which is exactly the size an indie buyer can close on a weekend.

The top of my deal score right now (fresh + fairly priced + real revenue + real customers):

Startup Category Asking ARR Multiple Days listed
Fashion Online Store E-commerce $109,000 $341,000 0.32x 14
AI Image-to-Video Generator Web App $30,000 $55,933 0.54x 10
Amazon FBA Decor Brand E-commerce $85,000 $103,000 0.83x 28
Relaxation Gummies Store E-commerce $36,000 $38,330 0.94x 12
Gamified Fitness / RPG Workout Micro-SaaS $19,000 $18,107 1.05x 3

E-commerce dominates the top because revenue there is gross, not net — which is exactly why you need the seller's expenses and businessModel fields next to the multiple before you get excited. The dataset carries both.

How I get this every morning

I didn't do this by hand. It's an Apify Actor I maintain: Microns Startup Listings Scraper. One run = the whole board, HTTP-only (no browser, no login, no proxies), with these fields per listing:

  • askingPriceUsd, arrUsd, and revenueMultiple (null when ARR is 0 or unpublished — never a fake number)
  • status = available or sold, so the sold rows double as comps
  • customers, pricePerCustomer, publishedDate, daysListed, foundedYear
  • the seller's own businessModel, expenses, growthOpportunity, reasonForSelling, askingPriceReasoning, techStack, competitors
  • dealScore 0–100: revenue evidence + price fairness vs ~3x + traction + freshness

Every run also writes a SUMMARY record with board totals, available vs sold, median revenue multiple and new-this-week count — so a weekly listingStatus: "sold" run gives you a live micro-startup valuation index that nobody publishes.

The daily deal-alert input I use, on a schedule with a Slack integration:

{ "listingStatus": "available", "minArrUsd": 1, "maxRevenueMultiple": 4, "sortBy": "dealScore" }
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Pay-per-result, so a filtered run like that costs cents. It's also callable from AI agents (MCP) — "find me SaaS listings under $20K priced below 3x revenue, added this week" is one tool call.

Caveats, because this is money

  • Revenue on Microns is self-reported. Multiples are a screening tool, not diligence.
  • "Sold" means the seller marked it sold; the clearing price is the listed price at that time, which may differ from the final negotiated number.
  • Sample sizes per category are small (7–36 comps). Treat category medians as direction, not law.
  • Not financial advice. Verify on the listing page before you message a founder.

If you buy, sell, or benchmark micro-startups and want a field added, open an Issue on the Actor page — the parser is monitored daily.

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