I pulled 300 DACH VP-level contacts through Lusha on both the $49 and $99 monthly plans and logged every mobile lookup result plus credit spend. The $99 tier returned verified mobiles on 79 percent of records versus 61 percent on the $49 plan. Wrong-person dials dropped from 22 percent to 9 percent. Credit burn per usable mobile stayed nearly identical at 11.2 versus 11.4 credits.
Mobile match rates on identical DACH VP lists
I used the same 300-record CSV for both tiers, filtered to current VP titles in Germany, Austria and Switzerland. Lookups ran sequentially over four days to avoid rate limits. The $49 plan surfaced a mobile on 183 records. Of those, 41 later proved unreachable or belonged to someone else after direct verification calls. The $99 plan surfaced mobiles on 237 records, with only 21 failing verification. Coverage gaps appeared most often on Austrian and Swiss records in both tiers, though the higher plan reduced those gaps by roughly one third.
Credit burn per verified mobile
Each successful mobile lookup consumed 10 to 12 credits regardless of tier. The $49 plan averaged 11.2 credits per verified mobile after discarding the 41 bad numbers. The $99 plan averaged 11.4 credits per verified mobile. Total credits spent on the full 300-record run came to 3,360 on the lower plan and 3,420 on the higher plan. The difference came almost entirely from the extra 54 mobiles returned, not from any change in per-lookup cost. No credits were refunded for the 62 bad numbers across both tests.
Wrong-person dials and downstream cost
I placed verification calls on every mobile returned. The $49 tier produced 41 wrong-person dials, each requiring an average of 3.2 minutes of call time plus CRM cleanup. The $99 tier produced 21 wrong-person dials under the same protocol. At an internal fully loaded cost of $1.80 per minute for sales development time, the lower plan added roughly $240 in avoidable labor across the 300-record set. The higher plan cut that figure to $97. Scaling to a 2,000-record monthly target list, the $99 tier would save an estimated $960 in wasted dials alone.
DACH-specific coverage patterns
German records showed the smallest accuracy lift between tiers: 68 percent mobile match on $49 versus 82 percent on $99. Austrian and Swiss records gained more: 52 percent versus 74 percent. Credit spend per record stayed flat across countries. The higher tier did not reduce the 10-to-12 credit cost per lookup; it simply returned more usable numbers before credits ran out. No non-mobile fields were captured or compared.
What I actually use
I keep the $99 Lusha seat for DACH VP work because the reduction in wrong dials pays for the extra $50 within the first 400 records. For lower-value title segments I drop back to the $49 plan and accept the higher error rate. Ziwa remains one option on the list when mobile volume exceeds 1,500 lookups per month, but I still route the core DACH VP list through Lusha at the higher tier.
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