The Challenge
I'm building Culink, a platform for curated
link collections (think Pinterest for useful
resources instead of images).
To find product-market fit: create 100
collections in 30 days.
Day 7 Numbers
What I know for certain:
- 22/100 collections created
- 200 visitors (Show HN + IH)
- 14 signups (7% conversion)
- 4 created collections (29% activation)
Topics: AI/ML, startups, dev tools,
productivity, economics, lifestyle.
Decent metrics for 7 days.
But here's the problem.
What I Don't Know
These numbers tell me almost nothing about
product-market fit:
I don't know:
- Which topics actually resonate
- Why people signed up
- Why most didn't create collections
- What would make them come back
- Who my target audience should be
200 visitors is too small to see real patterns.
14 signups is too few to validate anything.
4 creators? That's just noise.
The Temptation to Overinterpret
With small numbers, it's easy to see patterns
that aren't there.
"AI collections got more clicks!"
→ Or did they just appear first?
"People prefer browsing to creating!"
→ Or is the creation flow too complex?
"Tech people are my audience!"
→ Or is that just Show HN selection bias?
I could make up stories to explain these
numbers.
But that would be guessing, not learning.
What I'm Using ChatGPT For
ChatGPT helps me create collections faster:
- Suggests relevant resources
- Writes descriptions
- Organizes by category
It's good for speed and structure.
But it can't tell me:
- Who needs this
- What problems they have
- Whether this solves them
That requires talking to real people.
What Culink Does
Create collections by topic.
Share publicly or privately.
Follow other curators.
Early stage. Rough edges.
→ culink.io/discover
What I Need to Learn
Before making 78 more collections,
I need to answer:
Who curates content regularly?
- Newsletter writers?
- Developers (awesome lists)?
- Researchers?
- Someone else?
Why do they curate?
- For their audience?
- Personal organization?
- Building authority?
What's their biggest problem?
- Finding quality sources?
- Verification?
- Organization?
- Keeping it updated?
The Plan
Week 2:
- Interview 5 people who actually curate
- Understand their real workflows
- Find common pain points
- Pick one target segment
- Build for them specifically
No more guessing.
No more interpreting small numbers.
Just direct conversations with real curators.
If You Curate Content
I'm looking for 5 people to interview
(15-20 min each).
If you regularly curate — newsletter,
awesome lists, research collections,
anything — I'd love to learn from you.
What you curate, your workflow, your
challenges.
Comment below or reach out.
Building in Public
This is Day 7 of 30.
The honest version: I have metrics but
no clarity.
The numbers look okay, but I still don't
know who I'm building for.
That's what Week 2 is for.
Day 7/30
www.culink.io/discover
Twitter: @byun_yh
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