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Valentina Skakun for HasData

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Best SERP APIs for Developers in 2025

Scraping Google SERPs yourself is a pain – captchas, proxy bans, DOM changes, and unpredictable HTML make it a maintenance nightmare. Dedicated SERP APIs solve this by delivering clean, structured JSON without browser automation or proxy juggling.
In this article, we compare the top 5 SERP APIs in 2025 looking at developer experience, performance, scalability, and cost.

Table of Contents

  1. TL;DR Comparison Table
  2. HasData SERP API
  3. Scrapeless
  4. NetNut
  5. Decodo
  6. Serply.io
  7. Bottom Line

TL;DR Comparison Table

The best Google SERP APIs in 2025 include HasData for real-time, high-accuracy data and full parsing of rich SERP elements, Scrapeless for flexible high-volume scraping, and Decodo for the most affordable detailed parsing. These APIs deliver structured results, keyword insights, and SERP tracking across regions, devices, and all major Google result types.

API Performance (P50 / P95) Pricing per 1k requests (CPM) Data Quality SDKs Best For
HasData 2.3s / 3.0s $1.22 Clean JSON, LLM-friendly, markdown, plain text Python, Node.js Real-time monitoring, analytics, LLM
Scrapeless N/A $0.90 Structured JSON Python Flexible config, low entry cost
Decodo 5.2s / 13.8s $0.08 Detailed JSON None (HTTP) Cheapest detailed SERP parsing
NetNut N/A $1.20 Clean JSON, metadata-rich None Large-scale clean SERP data
Serply.io 2.58s / 4.72s (min 0.53s, max 60.4s) $3.20 JSON output None Flexible geo/user-agent testing

HasData

Developer Experience

Simple key-based authentication, clean docs, and an interactive Playground with auto-generated code in Python and Node.js. Search parameters like country, device type, pagination, and search type (web, images, maps, news) can be set directly from the UI. Zapier and Make.com integrations enable no-code workflows.
JSON is clean, flat, and LLM-friendly, with optional screenshots for visual validation. Official SDKs exist, but the API works with any HTTP client. Built-in retry logic keeps requests stable.

Cost vs. Scale

Fastest in tests – P50: 2.3s, P95: 3.0s, zero failed requests. Stable performance at 100K/day without throttling. Credit-based pricing makes scaling predictable.
Best for real-time apps, monitoring dashboards, analytics pipelines, and LLM ingestion without cleanup.

Scrapeless

Developer Experience

Scrapeless comes with a Python SDK but can also be accessed directly via HTTP. Its parameters are minimal yet flexible enough for most Google SERP scraping needs. No bloated SDKs, no complex setup.

Cost vs. Scale

Pricing starts at $0.90 per 1K URLs, and it’s built for scaling up without artificial ceilings. Perfect for projects that start small but may eventually process hundreds of thousands of queries per day.

NetNut

Developer Experience

Although NetNut’s main focus is proxy infrastructure, its SERP API returns clean, metadata-rich Google results with geo/device targeting and pagination support. You’ll get working examples to speed up integration.

Cost vs. Scale

This is strictly enterprise territory – $1.20 per 1K requests, with a $1200/month minimum.

Decodo

Developer Experience

Decodo’s REST API specializes in full-featured SERP parsing. Beyond organic results, it can return ads, local packs, related searches, and favicons, all in structured JSON.

Cost vs. Scale

At $0.08 per 1K URLs, Decodo is the budget champion here. It’s optimized for bulk operations, though higher latency (P95 at 13.8s) might not suit real-time apps. For data aggregation, it’s hard to beat.

Serply.io

Developer Experience

Serply.io’s HTTP API is ideal for quick experiments. You can change proxy location and user agent headers to test how SERPs differ by region or device.

Cost vs. Scale

At $3.20 per 1K requests, it’s expensive for bulk scraping. Latency is decent (P50: 2.58s, P95: 4.72s) but with occasional spikes. Best used for targeted research, not constant monitoring.

Bottom Line

Best for enterprise & real-time: HasData, NetNut
Best for budget scaling: Decodo
Best for flexible high-volume: Scrapeless

Additional Resources

Top 7 Web Scraping APIs for 2025: Features, Speed, Price
Google SERP APIs Ranked by Speed, Cost, and Pain Points
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