If you're a designer using AI tools in your workflow, you've probably hit the same wall: excellent prompts get lost. You write something that actually works—a critique prompt that gives useful feedback instead of generic praise, or a research synthesis prompt that saves two hours—and then you can never find it again.
This collection features 30 prompts that deliver results. They're written for designers across UX research, UI design, brand and visual identity, and client communication. These aren't one-time-use prompts—they're templates worth saving, refining, and integrating into your actual workflow.
Save these: Use Promptzy (free Mac app) to store and retrieve any prompt with Cmd+Shift+P, directly inside ChatGPT, Claude, or any AI tool.
UX Research & Discovery
1. Synthesize user interview notes into themes
"Here are notes from [N] user interviews: [paste notes]. Identify the top 5 recurring themes. For each: quote specific users, and flag any outlier responses that don't fit the main patterns."
2. Write a research discussion guide
"I'm running 45-minute usability tests on [product/feature] with [user type]. Structure a discussion guide with: intro and consent, warm-up questions, core tasks, probing follow-ups, and a debrief section."
3. Turn survey data into an executive summary
"Here are our survey results: [paste data]. Write a 300-word summary for a non-technical audience. Lead with the most important finding and include 2–3 direct quotes."
4. Generate screener questions for recruiting
"I need to recruit [N] participants for [research type] on [product]. Write 8 screener questions identifying: relevant experience, comparable tool usage, time availability, and disqualifying factors. Include answer options and passing criteria."
5. Identify gaps in a user journey map
"Here's our user journey for [flow]: [paste or describe]. Identify where users: receive no feedback, lose motivation, have mental models that conflict with the system, or could skip steps entirely."
UI Design & Interface Copy
6. Write microcopy for an error state
"Error: [describe what happened]. Write 3 versions of error copy—minimal (under 10 words), helpful (action-oriented), and friendly (warmer tone). Include button labels for each."
7. Generate empty state copy
"Empty state for: [screen/feature]. User just [action that led here]. Write 4 variants with: headline (under 8 words), supporting text (1–2 sentences), and CTA button label."
8. Write onboarding tooltip copy
"Feature: [name and description]. Write tooltips under 20 words that focus on what the user gains, not what the feature does. Include a suggested action where it fits."
9. Audit a navigation structure for clarity
"Here's our current navigation: [paste]. Flag: ambiguous labels, missing parent categories, items that should be searchable instead of browsable, and any redundancies."
10. Write placeholder text that actually helps
"Form fields: [list each field name and type]. Write placeholder text that shows example values rather than just repeating the label. Match a [tone] voice."
Brand & Visual Identity
11. Extract brand personality from a mood board description
"I'll describe a mood board: [describe colors, imagery, references, feeling]. Derive: 5 personality adjectives, 3 things this brand would never say or do, a sample tagline, and tone of voice guidance."
12. Write a brand voice guide section
"Brand: [name]. Personality: [describe]. Write a 'Tone of Voice' section including: voice description, 'we sound like / we don't sound like' examples, in-voice vs. out-of-voice sample lines, and how tone shifts by context."
13. Generate naming candidates for a feature
"Feature: [describe what it does]. Existing feature names in the product: [list]. Brand personality: [describe]. Generate 15 name candidates with one-line rationale for each."
14. Write a positioning statement
"Product: [name]. Audience: [describe]. Problem it solves: [describe]. Key differentiator: [describe]. Write 3 positioning statement variations—one emphasizing the problem, one the benefit, one the differentiator. Structure: 'For [audience] who [need], [product] is a [category] that [benefit].'"
15. Audit a website for voice consistency
"Website copy: [paste key pages or sections]. Flag: off-brand lines, formality inconsistencies, and missed personality opportunities. Rate overall consistency and explain the top 3 issues."
Design Critique & Feedback
16. Give structured feedback on a design brief
"Design brief: [paste]. Evaluate: clarity of the ask, scope, stated constraints, success metrics, and missing information. Be direct."
17. Critique a UI layout
"I'll describe a screen layout: [describe]. Assess: visual hierarchy, cognitive load, accessibility concerns, and interaction patterns that could confuse users."
18. Write a design rationale
"Design decision: [what you did and rough reasoning]. Rewrite this as a 150-word rationale suitable for documentation or a stakeholder presentation. Use confident, clear language."
19. Generate questions for a design critique session
"Design: [describe what you're reviewing]. Audience for the critique: [teammates / stakeholders / clients]. Stage: [early concept / near-final]. Write 10 critique questions that generate substantive feedback rather than surface-level praise."
20. Identify edge cases in a proposed design
"Design: [describe the proposed solution]. Think through: no data state, too much data, small screens, slow connections, first-time vs. returning use, and undo/recovery needs."
Client Communication
21. Write a project proposal introduction
"Project: [description]. Client: [type of company]. Write a 150–200 word intro that demonstrates you understand their problem rather than listing your services. Professional but direct tone."
22. Write a feedback request email
"I need feedback on [deliverable] from [client/stakeholder]. Write an email under 150 words with specific questions rather than a vague 'let us know what you think.' Polite, no overexplaining."
23. Respond to a difficult client comment
"Client said: '[paste comment]'. Draft a response that acknowledges their input without being defensive, and asks clarifying questions to make the feedback actionable. Under 100 words."
24. Write a design presentation script
"I'm presenting [design] to [audience]. Write a script that: frames the problem we're solving, connects sections narratively, suggests pause points for reactions, and invites specific feedback at the end."
25. Write a project retrospective summary
"Project: [name]. Write a 400-word retrospective covering: what went well, what was difficult, and what you'd do differently. Prioritize honesty over highlight-reel presentation."
Accessibility & Inclusive Design
26. Write an accessibility audit checklist for a specific screen
"Screen: [describe]. Write a Figma-ready checklist covering: color contrast, touch targets, keyboard navigation, screen reader considerations, error messaging, and motion sensitivity."
27. Write alt text for UI screenshots
"Screenshot shows: [describe]. Write alt text for a non-sighted user. Focus on what information the image conveys, not just what it looks like."
28. Review copy for inclusive language
"Copy: [paste]. Identify assumptions about ability, role, family structure, or technical literacy. For each issue: explain why it's problematic and suggest alternatives."
Workflow & Productivity
29. Convert rough notes into a project brief
"Meeting notes: [paste]. Convert into a structured brief with: overview, problem statement, goals, non-goals, success metrics, constraints, and open questions."
30. Write a case study for your portfolio
"Project: [name and description]. My role: [describe]. Key decisions: [list]. Write a 500-word first-person case study that emphasizes design decisions and reasoning over deliverables. Acknowledge constraints and compromises."
How to Actually Use These Prompts
The challenge with most prompt collections is finding them again when you need them. What works is storing prompts in a tool where retrieval takes seconds.
Promptzy is a free Mac app that lets you search and paste any saved prompt with Cmd+Shift+P—directly inside ChatGPT, Claude, Figma's AI features, or any tool you're already using.
Treat these as starting points. They work standalone but become twice as effective when you add your specific product context, voice guidelines, and real examples.
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