How AI Discovers Your MCP Tools?

#prestashop #ecommerce #ai

Streamlining PrestaShop: How AI Uncovers the Power of MCP Tools

For any PrestaShop e-commerce manager, the grind of repetitive duties like generating sales reports or meticulous inventory audits can quickly consume valuable time and hinder growth. Enter the PS MCP Server and the MCP Tools Plus module: a duo designed to integrate an AI assistant directly into your online store. These innovative solutions aren't about a grand technological overhaul; they focus on practical problem-solving – saving countless hours on data analysis, automating routine reports, and empowering swift, data-backed decision-making.

This article explores the synergy between these tools, without delving into deep technicalities. We will examine common operational hurdles, highlight the core capabilities of MCP Tools Plus, and provide practical examples of its application. Our aim is to demonstrate the tangible value for both merchants and agencies, emphasizing measurable gains such as a significant reduction in administrative workload.

Addressing Daily Operational Friction Points

Operating a PrestaShop store often leads to time-consuming back-and-forth communication between store owners and their agencies. Imagine a merchant requesting a sales performance summary; the agency might then manually extract the necessary data, causing frustrating delays. This sluggish response negatively impacts business agility: a promotional campaign launched too late or an inventory miscalculation can translate directly into lost revenue.

The PS MCP Server, combined with MCP Tools Plus, directly tackles these inefficiencies by establishing a bridge between an AI assistant and your PrestaShop data. The AI gains immediate access to structured information via these tools, dramatically accelerating various processes. For merchants, this means rapid insights without the typical wait for human intervention. Agencies, in turn, are freed from mundane tasks, allowing them to concentrate on more strategic, high-value optimizations.

The overarching objective here is boosting productivity. Research, such as studies from McKinsey, indicates that automating analytical responsibilities can cut time spent by 20-30%. The MCP framework makes this level of automation broadly accessible, eliminating the need for complex coding skills, relying instead on straightforward natural language prompts.

A Closer Look: The PS MCP Server and MCP Tools Plus Synergy

The PS MCP Server functions as a secure conduit, enabling AI to safely retrieve essential PrestaShop data, including product listings or order details. Introduced in November 2025, it standardizes these interactions, negating the need for bespoke development work.

MCP Tools Plus, a collaborative effort by BusinessTech and PrestaModule, extends this foundation by offering a robust collection of ready-to-use tools. This premium module exposes critical e-commerce metrics through the MCP framework, empowering AI to analyze and act upon various facets of your business, from sales and inventory management to customer support. To run effectively, it requires PrestaShop 8.2+, PHP 8.1+, and an active PS MCP Server.

Below is a pragmatic overview of the functionalities offered by MCP Tools Plus. Each tool delivers its output in JSON format, with the AI automatically handling date parameters (using YYYY-MM-DD). The accompanying prompt examples illustrate practical usage.

Powerful Tools for Sales and Performance Analytics

get_country_codes: Fetches country IDs for data filtering (e.g., France = 8). Begin any geographical analysis by calling this.
- Prompt idea: “Locate the country ID for France.”
sales_analytics_dashboard: Provides a comprehensive overview of orders, total revenue, and average cart values over a specified period.
- Prompt idea: “Display my sales data for the past month, aggregated by week.”
customer_insights_analyzer: Categorizes customers by country, group, or purchasing frequency, and identifies top spenders.
- Prompt idea: “Perform a customer analysis from the last two months, broken down by country.”
product_performance_tracker: Ranks products based on revenue or units sold, offering filters (country, category, manufacturer) and a top-N limit. Perfect for visual charts. Workflow: First, use get_country_codes, then apply your filters.
- Prompt idea: “Illustrate the top 7 products sold in Germany over the last quarter, presented as a bar chart showing quantities.”
advanced_business_reports: Generates order-level reports with customizable columns and filters. Exclusively for order data, not products.
- Prompt idea: “Generate an order report including customer email and shipping cost, categorized by payment method, for orders placed in the last 60 days.”
tax_declaration_summary: Consolidates pre-tax, inclusive-tax, and VAT totals for easy tax preparation.
- Prompt idea: “Summarize VAT figures for the previous month for my tax return purposes.”
customer_behavior_summary: Presents overall customer count, average spending, number of repeat customers, top 10 list, and geographical distribution.
- Prompt idea: “Provide a concise summary of customer buying habits over the last 90 days, highlighting loyal customers.”
order_fulfillment_tracker: Monitors order counts and associated revenue by status, helping pinpoint bottlenecks in your fulfillment process.
- Prompt idea: “Compare the number of orders awaiting payment versus those marked as shipped in the past two weeks.”
inventory_alerts_monitor: Flags products with low stock levels (with a configurable threshold), including inactive items if desired.
- Prompt idea: “List up to 20 currently active products with stock below 10 units to assist with replenishment planning.”
margin_performance_alerts: Identifies products exhibiting low or negative profit margins by comparing revenue against purchase costs.
- Prompt idea: “Highlight the 25 products with a profit margin below 15% during the last 60 days.”
returns_and_credits_tracker: Itemizes credits and refunds, detailing pre-tax and inclusive-tax totals for accounting reconciliation.
- Prompt idea: “Show all refunds issued in the last 45 days, detailing pre-tax and total amounts.”
multi_market_tax_analyzer: Groups pre-tax, inclusive-tax, and VAT totals by country or tax rate, simplifying multi-country tax filings.
- Prompt idea: “Provide a VAT breakdown for the last quarter, first by country, then by applicable tax rate.”

These analytical tools deliver immediate advantages: a merchant can obtain a comprehensive tax report in minutes, rather than hours, thereby reducing errors and enabling faster, more informed financial decisions.

Enhancing Customer Service with AI (version 1.0.1 of MCP TOOLS+ arriving soon after this publication)

With an upcoming update (version 1.0.1), MCP Tools Plus will further optimize customer interactions:

inbox_status_snapshot: Counts support threads by status and lists those awaiting a reply, within a defined timeframe.
- Prompt idea: “Generate an inbox overview for the past 7 days, including customer names and order references, listing up to 15 pending threads.”
sla_breach_radar: Identifies support threads where the most recent customer message is older than a specified threshold, still awaiting action.
- Prompt idea: “Pinpoint threads where the last customer communication is older than 48 hours, showing names and references, limited to 10.”
open_threads_brief: Lists open or pending support threads, complete with customer details and a customizable limit.
- Prompt idea: “Display open and pending threads updated in the last 3 days, with customer names and associated order numbers, up to 40 entries.”
order_context_enricher: For a specific thread, fetches relevant order context (status, tracking, totals) and recent messages.
- Prompt idea: “For inquiry ID 5678, provide the order status, tracking information, and the most recent 7 messages.”
language_template_suggestion: Detects the language of the last message in a thread and proposes a suitable response template.
- Prompt idea: “Suggest an appropriate reply template for thread 5678 and identify the detected language.”
priority_routing: Ranks and scores pending threads based on SLA agreements, wait times, and order value.
- Prompt idea: “Show me the top 15 threads to prioritize based on a 12-hour SLA and order values exceeding €150.”
messages_by_date: Searches through customer messages over a period, with options to filter by status and sender.
- Prompt idea: “Retrieve all customer messages from the previous 10 days, regardless of their current status.”
reply_drafter: Generates a contextually relevant response draft; can even send it if properly configured.
- Prompt idea: “Compose a concise and empathetic response draft for the last message in thread 789 and prepare to send it.”

These customer service tools significantly streamline operations: an agency can quickly identify and prioritize urgent tickets, potentially cutting average response times by half.

Elevating Your SEO with Dedicated AI Tools (requires the Geo Suite module)

For comprehensive SEO optimization, an additional set of tools, requiring the Geo Suite module, is available:

list_faqs: Lists frequently asked questions, filterable by type, language, and status.
- Prompt idea: “Show all currently active FAQs related to products in English.”
get_faq: Retrieves the complete details of a specific FAQ by its ID.
- Prompt idea: “Fetch the full information for FAQ with ID 456.”
get_faq_statistics: Provides statistical insights into your FAQ content (counts, distribution).
- Prompt idea: “Give me a summary of our FAQ content across all supported languages.”
list_products_missing_alt_texts: Identifies products whose images lack descriptive alt text.
- Prompt idea: “Find products requiring alt text for their images.”
get_alt_text_status: Reports on alt text coverage for an individual product.
- Prompt idea: “Check the alt text status for product ID 123.”
list_products_alt_text_status: Provides an overview of alt text completion for all products.
- Prompt idea: “Display the alt text completion status for every product in our catalog.”
get_geo_content: Retrieves GEO content (AI-generated phrases, URLs) configured for a particular product.
- Prompt idea: “Access the GEO content configured for product ID 987.”
list_products_with_geo_content: Lists all products that have GEO content associated with them.
- Prompt idea: “Which of our products currently have GEO content set up?”
get_indexnow_queue_status: Checks the current status of the IndexNow submission queue.
- Prompt idea: “Report the current status of the IndexNow queue.”
get_indexnow_history: Displays a recent history of IndexNow submissions.
- Prompt idea: “Show me the recent submission history for IndexNow.”
get_sitemap_status: Informs on the XML sitemap generation status.
- Prompt idea: “Check when our sitemap was last generated and its current contents.”
get_ai_bot_traffic_stats: Provides statistics related to AI bot traffic on your website.
- Prompt idea: “Analyze AI bot traffic patterns on our site over the past week.”

These SEO-focused capabilities assist in maintaining a finely tuned website, enhancing Google search rankings without demanding constant manual oversight.

Regarding the choice of Large Language Model (LLM), Claude demonstrates superior precision for intricate analyses, while ChatGPT offers greater versatility for routine operational requests. Internal testing shows a remarkable benefit: reports generated up to five times faster.

A Vision for the Future: Pragmatic Modularity in Action

Looking ahead, the MCP philosophy emphasizes modularity. Each additional module introduces specialized tools, progressively enriching the AI's capabilities without introducing unnecessary complexity. For e-commerce merchants, this translates into significantly fewer mundane tasks; for agencies, it means a clearer focus on strategic initiatives.

A crucial skill for leveraging this system is mastering effective prompts for seamless workflows. The anticipated impact is a substantial boost in productivity, estimated at 20-30% based on established e-commerce benchmarks, making PrestaShop an even more adaptive and powerful platform.

Conclusion: Empowering E-commerce with Modular AI

The PS MCP Server and MCP Tools Plus represent a practical approach to AI integration, unveiling a suite of tools that directly address real-world business requirements, from swift data analysis to process automation. The benefits are undeniable: considerable time savings, reduced human error, and improved responsiveness across your operations. If you manage a PrestaShop store, a simple prompt could unlock a new level of efficiency.

We invite you to experience the impact. What will be your first query to this intelligent PrestaShop assistant?

This article was originally published on November 19, 2025, by Nicolas Dabène, a PrestaShop & AI Expert with over 15 years of experience in e-commerce development.

For more insights and expert advice on PrestaShop and AI, connect with Nicolas Dabène!