Your customers don't Google anymore. They ask ChatGPT what to buy.
A few weeks ago I ran an experiment on myself. Fourteen questions about my own X account — who I am, what I build, whether I'm worth following — asked across ChatGPT, Claude, Gemini, and Perplexity. Three independent runs per question per engine. 168 queries total.
Strict mentions of my account: zero. Not a single one.
The problem nobody is measuring
Think about what that means at scale. Every day, buyers ask AI which CRM to pick, which agency to hire, which tool solves their problem. If your brand never appears in those answers, you don't exist for that entire channel of demand. And your competitors might.
SEO taught us to measure Google. Nobody is measuring AI answers — the fastest-growing discovery channel in history. So I built the radar I wished existed.
What I built: Quotalis
Quotalis tracks your brand's mentions, citations, and share of voice across ChatGPT, Claude, Gemini, and Perplexity — plus competitor tracking, so you can see who's eating your lunch.
The methodology, stated honestly:
- Every prompt × engine cell runs 3 independent times, and reports the mean with a min-max range. Single AI responses are fluky; I never want you acting on one lucky output.
- Full limitations published. Measurements route through a third-party gateway (OpenRouter) by default — I say so on the methodology page instead of pretending otherwise. Your own official API keys take priority when you bring them.
- API results ≠ consumer apps. The models and their search backends change constantly. I publish that caveat rather than selling certainty.
What you can do in 30 seconds
I made a free AI-readiness audit — no signup. It checks your llms.txt, robots.txt, sitemap, and whether AI crawlers can actually reach your site. Most sites I tested fail at least one check.
Try to break it
I'm an indie developer building in public. If you run the audit or try the tracking, tell me what's missing for this to be genuinely useful to you. The harshest feedback so far has been the most valuable.
Also launching on Product Hunt today — would appreciate your eyes there too.
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