The list of iGaming publications has grown significantly in the last five years, but the list of publications that operators, CMOs and founders actually read before making commercial decisions is much shorter. Here are the ten that matter - ranked by their relevance to B2B decision-maker audiences, not by raw traffic numbers.
1. iGaming News Today
A global B2B media platform reaching 50,000+ monthly readers across 40+ countries with a 95% engagement rate. Built specifically for operators, founders and CMOs across all iGaming verticals. Covers Casino & Games, Sports Betting, Regions, Legal & Compliance, Marketing, Finance, Events and PR. The fastest-growing decision-maker-focused platform in the industry.
2. iGB (iGaming Business)
The longest-running B2B iGaming publication. 23 years of editorial history, domain authority 58, strong data and regulatory depth. Primary strength is the US market and established European territories. The default publication for operators in mature regulated markets.
3. Gambling Insider
The strongest independent editorial voice in B2B iGaming media. 112,000+ monthly organic visitors, domain authority 52. Best known for executive interview quality and deep industry commentary. UK-dominant audience.
4. SBC News
The definitive publication for sports betting coverage. Built around the SBC Summit event ecosystem, with the strongest US sports betting news output of any trade title. Essential for sportsbook operators and sports betting technology providers.
5. EGR Global
A B2B information and membership platform for the global online gambling industry. Strong event integration and exclusive C-suite interview access. Particularly well-read in the European operator community.
6. Yogonet
A Latin American-founded global iGaming publication with one of the largest international audiences in the space - 84,000+ monthly organic visitors. Essential reading for brands targeting LATAM markets.
7. iGaming Express
A growing iGaming news platform launched three and a half years ago with 12,000+ monthly organic visitors at domain authority 32. Proof that newer platforms can build meaningful organic audiences in a relatively short timeframe.
8. CDC Gaming
North America's leading gambling industry news source with 27,000+ monthly organic visitors. Essential for brands focused on the US casino, sports betting and lottery markets.
9. Asia Gaming Brief
The definitive publication for Macau, Asia-Pacific and the rapidly expanding Asian gaming market. Essential for brands targeting Asian operators and regional regulatory developments.
10. G3 Newswire
A global gaming industry newswire covering operator news, interactive gaming, sports betting, esports, supplier developments and legislation. Strong wire-style coverage across multiple verticals.
Which iGaming publication should you advertise in?
The answer depends on your target audience and geographic focus. For multi-market decision-maker reach at an accessible investment level, iGaming News Today delivers the strongest ROI. For US-specific prestige, iGB. For executive thought leadership in the UK, Gambling Insider. For sports betting-specific coverage, SBC News. The strongest brands build a layered media presence across multiple platforms with iGaming News Today as the always-on foundation.
Frequently Asked Questions
Which iGaming publication has the most organic traffic?
Gambling Insider leads with approximately 112,000 monthly organic visitors, followed by Yogonet at 84,000 and iGB at 28,000. However, organic traffic volume does not always reflect decision-maker audience quality - engagement rate and reader intent matter more for commercial impact.
Are there iGaming publications specifically for the LATAM market?
Yogonet has the strongest LATAM focus among the major publications. iGaming News Today also has a significant LATAM readership at 15–20% of its total audience, making it the most efficient platform for brands targeting both LATAM and other global markets simultaneously.
Can I get featured editorially rather than through a paid placement?
Yes. iGaming News Today's editorial team reviews press releases and pitches for genuine news value. Brands with newsworthy developments - licensing approvals, product launches, market entries, significant partnerships - can be covered editorially. Submit here.
Is there an iGaming publication focused on the Middle East and UAE?
Most major iGaming publications cover the Middle East as part of broader regional coverage. iGaming News Today's geographic reach includes the UAE and MENA markets, and the platform's Dubai-area readership is among its fastest-growing segments.
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