A good website design is essential to get more visitors. Most people will prefer a website with a good design between two websites with similar content. As the number of visitors to the website increases, sales also increase. Hence, optimizing the website design is very crucial. If you want to create a good website design, mentioned below are a few tips shared by website design and development experts of the industry:
Create a mobile-friendly version of the website
Gone are the days when people had to operate a desktop for using the internet. As smartphones started entering the market over the past few years, people started preferring mobile phones to search for something on the internet. Hence, it is crucial for all businesses to create a mobile-friendly version of the website. Also, the search engine ranks websites higher that are mobile-friendly. If you have not created a mobile-friendly version of the website yet, you should do it as soon as possible.
People should be able to easily navigate
If people find the website confusing and are not able to understand the navigation, they will leave the website. Hence, it is absolutely crucial to ensure that the website is designed in a manner that people can easily navigate. You can do so by adding more descriptive and crisp labels that are easy to understand. Do not add too many items to the menu bar. It will start appearing very cluttered. Have a fixed navbar bar as well. With better navigation on the website, you can attract more customers.
Fast website loading speed for a lower bounce rate
The website loading speed is one of the most crucial aspects that have to be taken into consideration while designing a website for your business. If the website takes a lot of time to load, most visitors will leave that website and look for alternatives. In many cases, delay during transactions makes most people leave the cart. Hence, you will start losing customers. There are various ways you can improve the website loading speed. For starters, you can remove unnecessary big images and JavaScript files. Also, you can use a Content Delivery Network (CDN) service.
Have a clear Call to Action button
A CTA button on the page matters a lot. Even the colour you choose for the Call to Action button has a huge impact. According to a survey, the best colour for CTA buttons is orange. It boosts conversion rates by almost 32.5%. Whereas other colours like red boost rates by 21%. Hence, an orange CTA button is a more preferable option. Also, choose words for the CTA buttons that will easily attract visitors.
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