Most people search “remove location from photo”, not “EXIF”
While building a metadata removal workflow, I realized something interesting:
Most people never search for:
- EXIF
- IPTC
- document properties
- metadata
They search for:
- “remove location from photo”
- “hidden info in PDF”
- “remove GPS from image”
- “does this file still contain private data?”
The technical layer and the user intent layer are often completely different.
Developers think in systems.
Users think in outcomes.
That changed how I started thinking about both SEO and product design.
A lot of users are not trying to “inspect metadata”.
They’re usually just at the moment before sharing something publicly and wondering:
“wait… is there still something hidden in this file?”
Top comments (0)