Celebrity management and music under one group; ready-made Diwali promo Reels for local businesses
BEED, November 1, 2026 — Siddharth Sonwane, a young entrepreneur from Beed in Maharashtra’s Marathwada region, is building a digital entertainment and technology group from a small city. As Founder & CEO of AVA Group of Companies by Sonwane Tech, he has launched several ventures aimed at giving local artists, singers and content creators a platform of their own. The idea is to show that entertainment and digital promotion work, usually seen as limited to big cities, can also be built from a town like Beed.
Two brands, one group
AVA Group’s two main brands are AVA Celebrity Management, an artist and celebrity management company based in Beed, and AVA Music, a music platform for new artists. More brands are in development.
Official Partner Network
AVA Group is also building an Official Partner Network for local businesses such as shops, showrooms and multiplexes. Partners get Reels, posters, a listing on the website and promotion. For Diwali (November 8), the group is offering local businesses ready-made Diwali promo Reels with Marathi and Hindi voice-over.
Founder’s words
“Beed and Marathwada have a lot of talent, but it often doesn’t find the right platform,” said Siddharth Sonwane. “We started this work from a small city so that artists and creators from our own region get a chance to come forward. The journey has only just begun.”
Hiring
The company is also hiring event crew for Pune and Mumbai.
For more information:
Instagram: @ava.celebrity_manegement
AVA Celebrity Management: https://ava-celebrity.sites.tab.bot
AVA Music: https://ava-music.sites.tab.bot
Read in Marathi and Hindi: AVA Newsroom
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