Two weeks ago I shipped a weird idea: an Instagram influencer search API where you pay per request using USDC, with no API keys, no signup, no monthly billing.
We're launching on Product Hunt this Monday, March 16: https://www.producthunt.com/products/social-intel
Here's the honest 2-week build-in-public report.
What it does
Send a GET request to get HTTP 402 then pay $0.10 USDC on Base chain to get JSON results with Instagram influencer data.
# Step 1: discover the price
curl https://socialintel.dev/v1/search?query=fitness&country=US&limit=20
# returns HTTP 402 with payment instructions
# Step 2: pay and retry (x402 client handles this automatically)
# returns JSON: 20 influencers with username, followers, category, public email
It also runs as an MCP server, so Claude Desktop and Cursor can search influencers directly. The agent pays autonomously from its own wallet.
2-week numbers (honest)
| Metric | Value |
|---|---|
| API hits (payment_402 events) | 50 |
| Paying customers | 1 |
| Revenue | $1.20 USDC |
| Gross margin | 99.7% |
| Conversion rate | 0% (0 paying after the first customer) |
The 0% conversion is the real story. Developers find the API, hit the 402, and... stop. Most don't have USDC on Base ready to go.
What worked
Distribution: Listed on x402scan, Smithery, mcp.so, Glama, awesome-mcp-servers, and registered on-chain via ERC-8004. First paying customer came from one of these discovery channels (Japan, Node.js MCP client).
Pricing model: $0.10/request at 99.7% margin is sustainable even at low volume.
MCP integration: Several developers reached out specifically about the Claude Desktop + MCP use case. This is the right audience.
What didn't work
USDC friction: The biggest blocker. Even technical developers who understand the concept bounce when they realize they need USDC on Base. Fixed: free-tier endpoint is now live -- ?demo=true returns 3 results with no payment required.
GitHub outreach: Posted issues on 14 repos related to x402/MCP. Zero replies after 72 hours. Low-signal channel.
Reddit: Post removed by spam filter (karma 0 account). Need to build karma before posting links.
The tech
- FastAPI + FastMCP (Python)
- x402 protocol (Coinbase open standard -- HTTP 402 for machine payments)
- USDC on Base + Solana (multi-chain via x402 SDK 2.3.0)
- DataLikers as the Instagram data source
- Postgres for caching + financial tracking
- Coolify for hosting
Full backend architecture: the x402 middleware intercepts requests, issues 402 responses with payment schemas, verifies on-chain payments via Coinbase CDP facilitator, and passes through to the data layer.
What's next
-
Free tier endpoint-- SHIPPED:?demo=truereturns 3 results, no wallet needed - Engagement rate data -- the most-requested feature
- TON chain support -- pending x402 SDK PR merge
- Max followers filter -- currently you can't isolate micro-influencers (<10K)
Support on PH
If you're building with AI agents, x402, or MCP -- we'd love your upvote this Monday: https://www.producthunt.com/products/social-intel
And if you have USDC on Base: try it live at https://socialintel.dev
MCP server (open source): https://github.com/socialinteldev/social-intel-mcp
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