A quick side project update - Eyep.
We built WhatsMyFood, a personal food review tracking app. We spent one full year building this with a lot of efforts. Eventually, launched in ProductHunt, but it did not get the expected traction. So, we were very keen on doing something small for our upcoming side projects.
My friend LD wanted to get his IP address. On googling, he got it in an instant. But he found several sites in the google search, that displays your IP address, location, ISP providers and so on. Then the site whatismyipaddress was top on the search. He was shocked to know, that this site had 10 million hits/month. When he shared this with me, I said we can do this better, hence eyep.dev
With the world moving towards single-purpose website/app 1️⃣, dark mode ⚫️ and a better UX, we thought eyep.dev would be a game-changer.
We are a big fan of ProductHunt(PH). It was a long-time goal to be at the top of PH. That was also one of the motivation.
As we are a big fan of PH, we launched it. PH-Eyep. To our surprise, we were the #1 Product of the day. People liked the design, appreciated and even suggested us to come up with a chrome extension.
That day, we got close to
4.5k page views and
2.4k unique users. It was a long-time dream to make it to the top of PH and we made it.
Some tips on PH Launch: As many of you know, make sure you schedule your PH post well in advance. Come up with a catchy GIF for your logo. Add Youtube videos, illustration to make it easy for people to understand. The community is so helpful in pointing out the issues, giving you new ideas and suggestions.
We didn't have many expectations after Launch, as we know people would forget after a day. But the next day, our
individual profiles and the
eyep.dev got too many hits and they were coming from Turkey.
And then we came to know that Webrazzi, a popular tech site in Turkey wrote about us. Here is the link: eyep.dev in Webrazzi. They coined a new term called one-click platform for IP address. People were coming up with funny memes with the site. That made us really happy.
Then I realized, word-of-mouth is the true & free marketing that you can get.
The initial hype was all good, but the true success is acquiring users through organic search. And I found eyep.dev does not appear in google search for the keyword "what is my IP address" even in 4th page of Google results.
Did the preliminary SEO steps like updating the title and meta tag. This video really helped to understand how SEO works in 2019.
<meta> tags, also configured Search console, Let's see how it goes ✌️