Chatbot integration with eCommerce is essential for rendering services. Online merchants are always looking for a solution to automate their business, they consider the option of connecting chatbot to their store. However, chatbot providers cannot offer full functionality without reliable integration with popular eCommerce platforms such as Magento, Shopify, and WooCommerce. That is because online sellers create stores on such platforms and store data in their databases.
Online store owners strive to provide better services and exceed customer expectations with chatbot technologies. The Statista report shows that the chatbot market is expected to reach $1.25 billion by 2025, indicating plenty of room in this sector and suggesting that competition will grow fiercer by the day.
The software provider must have a reliable connection with the underlying eCommerce platforms to provide relevant services, access customer data, and automate information transfer processes.
Below, we will discuss in more detail the main points of the chatbot integration with shopping platforms and show how to make it easier.
Advantages of chatbot integration with shopping platforms
The chatbot integration process provides long-term connectivity to other required software and platforms, such as Magento, WooCommerce, Shopify, etc. The chatbot integration into the eCommerce sphere represents the connection between chatbot software and multiple shopping platforms.
To get instant access to data from shopping platforms, you need to connect your chatbot to them. Then, it will allow your solution to obtain the necessary product information, customer information, basket delivery and prices.
By integrating your chatbot with eCommerce platforms, you get the following benefits:
The chatbot will be able to perform important functions and offer necessary services to final clients. Integration helps to develop automated solutions that can easily access inventory data, product catalogs, tracking numbers, and order statuses in the e-store. For example, a chatbot, which has a connection to the shopping platform, can create orders, check incomplete orders and receive a huge amount of information from the customers' e-shops.
The integration gives you access to thousands of stores that run on the platforms you have a connection. Once you connect your chatbot with specific platforms, you automatically connect with all stores operating on them.
Collection of analytical data. The chatbot integration with shopping platforms gives you direct access to information related to online buyers, visitors and potential clients.
How does an eCommerce integration allow chatbots to execute their features?
Nowadays, chatbots can perform various functions for online shops. Here are some key examples:
Support and assistance to users round the clock;
Relevant product recommendations and additional offers to target customers;
Create and manage orders;
Ensure the customers understand and correctly use the online shop's function;
Avoid shopping cart abandonment by offering relevant products based on your customer's purchase history.
Let's explore a few usage cases that chatbots can achieve by integrating with eCommerce platforms:
Creating orders for shop clients: a chatbot displays product information to a customer who asks for a specific product. The chatbot can confirm the product is in stock and send it to the customer's basket if available. So, chatbot integration with shopping carts allows getting the info on specific products from an online store and automatically creating the orders.
Receiving product information: chatbot integration with shopping platforms allows access to any type of information about specific products that interest the client. The chatbot can extract valuable information from the store, such as price, quantity, supplements, features, special offers and availability.
Informing about order status and tracking changes: the customer can quickly obtain information about their own order, delivery status, or tracking number. It is much more convenient than receiving many emails or calls.
Sending abandoned cart messages: abandoned carts are a common problem for online merchants. For example, if a customer could not go to checkout because of certain reasons, the chatbot sends a notification to the user to complete the purchase. It can also send notifications to the store owner.
The above are some examples of the use of chatbot integration with the main platforms of eCommerce. To do this, you have two options: hire a development team, spend tens of thousands of dollars and hours on different integrations with each platform, or use a unified API integration solution.
Chatbot integration solution
A third-party integration solution makes it easy to create chatbot integration with numerous eCommerce platforms at once. Moreover, many supported methods of API will make it easier for you to get access to necessary data from online stores.
Using the iPaaS solution, you can easily connect chatbot software to Magento, Shopify, WooCommerce, PrestaShop, and other platforms and work with needed data from them. For example, you obtain information about a customer’s product or order.
All you need to do is register, and purchase the subscription, write integration with a third-party integration solution and easily connect to many eCommerce platforms at once.
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