They fail because of small frontend mistakes no one notices.
Here are 5 fixes that instantly improve conversions:
1️⃣ Buttons above the fold
If users have to scroll to take action, you’ve already lost some of them.
2️⃣ One primary action per page
More buttons ≠ more conversions.
Clarity always wins.
3️⃣ Perceived speed > raw speed
Skeleton loaders & smooth transitions make sites feel faster.
4️⃣ Readable spacing beats fancy fonts
White space increases comprehension more than any font choice.
5️⃣ Mobile-first layouts
Over 70% of users won’t forgive a broken mobile experience.
This is frontend work most teams ignore — and it costs them money.
If you want a website that looks good and converts,
DM me. I’m a freelance frontend developer.
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