Retailers and startup owners are enthusiastic about bringing their business online. Whether you say it an impact of a pandemic or a growing competition in the brick-and-mortar business, eCommerce development strives at a rapid pace worldwide. These days, advancing technology has made it possible to build a robust eCommerce website or an online store with desired features using the most suitable development platform.
Out of several eCommerce development platforms available these days, Magento has gained ground in a very short span of time. We can consider its amazing features and excellent functionality as the major reasons for its growing popularity among developers and online business owners alike. Here we make a list of the top ten advantages of Magento eCommerce development for your online business.
Top Advantages of Magento Development for Your Business
Robust and Reliable Platform
Your online store needs to be flexible and scalable enough to accommodate new arrivals and handle many visitors at once. Magento, as a powerful eCommerce platform, can easily meet these requirements. It is fair to mention that Magento is the only platform that can store and manage hundreds of thousands of products simultaneously. Its latest version Magento 2 is ready to meet the diverse requirements and challenges of the eCommerce sector with advanced features and awesome functionality.
Even if your online store has an appealing interface and variety of products, visitors tend to switch to other websites if it takes more than 2 seconds to load. PLT (Page Load Time) is one of the most crucial factors to consider for ensuring the website’s success. A study has confirmed that 50% of users leave the sites with a load time of over 2 seconds. Here, the Magento eCommerce platform lends a helping hand. You can get an online store with faster load pages through Magento. It directly leads to a significant increase in the number of visitors and sales.
Flexible Content Management
This is another advantage of Magento. As an eCommerce website owner, you need to update the content to attract and retain customers to your online store. What’s more, it is beneficial to highlight special offers and promotional schemes on your website at regular intervals. Here, the flexible content system of Magento remains helpful along with an intuitive page editor WYSIWYG (What You See Is What You Get). This built-in feature is useful for manipulating the functioning of the shopping cart and edit eCommerce web pages with ease.