Abto Software Collaborated with JustAnswer - the project from A to Z.
1. Project overview
Abto Software partnered with JustAnswer, a top-tier expert marketplace, to build a powerful and secure platform capable of handling massive traffic and integrating multiple payment systems. The platform also needed to provide localized website experiences for different regions.
The collaboration proved successful. Today, JustAnswer ranks among the top 200 web solutions globally for exceptional localization.
The service connects millions of users worldwide with verified specialists in various fields—physicians, veterinarians, mechanics, electricians, lawyers, and more. Over 10,000 domain experts are ready to answer user queries.
Since its launch in 2003, JustAnswer has served over 8 million satisfied customers globally!
2. Main goals
One key objective was to leverage the modern .NET framework for building a scalable, secure solution. Why did we choose .NET for this project? Let’s break it down.
Less coding, lower cost, faster delivery
.NET introduces object-oriented programming and code reusability, which reduces redundant coding. That means shorter timelines, lower costs, and higher productivity—a win-win for both developers and clients.
Cross-platform and cross-browser compatibility
Using .NET Core, a high-performance web framework, we built an application that works flawlessly across different platforms and browsers—maximizing the client’s reach to a global audience.
Additional benefits of .NET for web development
Advanced security
Seamless compatibility
Ongoing improvements and updates
Easier maintenance
The stats speak for themselves—according to Statista, .NET was the second most popular development framework in 2020 among surveyed developers. Its popularity continues to grow worldwide.
3. How the solution works
Our team at Abto Software built a multi-component platform powered by .NET. It includes two separate interfaces:
Customer-facing portal for end-users
Professional portal for domain experts
Both were designed with user experience and functionality in mind.
Key platform features
Free trial options
Real-time interactions
Multiple communication channels, including an AI-powered chatbot
Event registration
Secure payments
Multilingual support
The goal was simple: quick, easy access to expert advice anytime, anywhere.
Here’s how the AI chatbot works:
Detects keywords and phrases from user messages
Generates predefined responses automatically
Predicts conversation flow for better accuracy
Uses category recognition for more precise, personalized replies
This combination makes interactions faster, smarter, and more intuitive.
4. Our contribution
Our involvement covered end-to-end development:
Business analysis & solution design
UI/UX design
Backend development
Frontend development
Third-party integrations
Rigorous testing
Key focus areas
Performance optimization to handle heavy traffic
User tracking, analytics, reporting
Localization for U.S., Germany, Spain, U.K., and Japan
Centralized downloads, memberships, and subscriptions
Integration with Marin for automated bidding
Payment gateway integration (Visa, MasterCard, PayPal, Sofort, etc.)
Adobe DTM, Google Analytics setup
Cache optimization (DNS server, Load Balancer, Microsoft IIS, in-memory database)
Scalable database for terabytes of data
Tools and technologies
Technology stack
.NET 4.6
ASP.NET
LINQ
ADO.NET
Additional tools
Visual Studio
SQL Server Management Studio
Google Analytics & Webmaster
Screaming Frog
Microsoft Visio
Selenium, JMeter, Jenkins, Git
Programming languages
C/C++
C#
JavaScript (JQuery, NodeJS, Jasmine, gulp, npm)
UNIX Shells
Python/PHP (Drupal)
SQL (TSQL)
Database management
MS SQL Server
Redis
RabbitMQ
Elasticsearch/SOLR
AI stack
ChatScript
NodeJs
Anaconda 3
Python 3.5
nginx, Flask
SQL Server 2016 toolset
SSRS, SSIS, SSAS
NoSQL (Elastic Search, Kibana)
Timeline & team
Several years of partnership
-
112 professionals including:
- 1 Project Manager
- 2 Product Managers
- 81 Full-Stack Engineers
- 2 DevOps Engineers
- 4 Data Analysts
- 20 QA Engineers
- 2 UI/UX Designers
5. Main challenges
Creating an AI chatbot capable of responding accurately and meaningfully was a big challenge. We conducted deep user research, analyzed behavior patterns, and optimized dialogues for natural conversation.
The result? A system that engages millions of users daily with personalized, context-aware responses.
6. Value delivered to business
The results speak volumes:
Expanded geographic reach
Higher customer satisfaction
Significant revenue growth
The platform we developed is feature-rich, AI-driven, and recognized by Quantcast as one of the top 200 web solutions globally.
Table: Why choose .NET for large-scale projects?
| Feature | Benefit |
|---|---|
| Object-oriented design | Faster development, lower costs |
| Cross-platform | Broader customer reach |
| Built-in security | Better data protection |
| High performance | Handles massive traffic effortlessly |
Conclusion
Building a scalable, secure, and user-friendly platform for JustAnswer required deep expertise, robust architecture, and a commitment to innovation. By leveraging the modern .NET framework, we delivered a solution that combines performance, security, and advanced AI to enhance user experience globally.
Our partnership has shown how technology + strategic design can create a competitive edge in the digital marketplace.
FAQs
What is JustAnswer?
JustAnswer is an online marketplace where users connect with verified experts for advice in various fields.Why was .NET chosen for this project?
.NET offers cross-platform support, security, scalability, and faster development, making it ideal for large-scale projects.How does the AI chatbot improve user experience?
It provides real-time, context-aware responses, predicting conversation flow for personalized interactions.What regions were localized for JustAnswer?
The U.S., Germany, Spain, Great Britain, and Japan.Can Abto Software handle high-traffic solutions?
Yes! The platform we built for JustAnswer handles millions of interactions every day without performance issues.What industries does Abto Software specialize in?
We deliver custom solutions across healthcare, finance, e-commerce, and more.
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