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Library logo feedback - show your workings.

adam_cyclones profile image Adam Crockett ・2 min read

On the 29th of May 2019, I put out a post for selfish reasons. I am working on a library which is getting a lot of my love. Tidal Node, you don't need to know much about other than it allows you to run 2 virtual machines on the same platform, The much faster Lua alongside Node.js v8 JavaScript via the magic WebAssembly.

TLDR
I threw logo 1.0 together in about an hour, do you have any thoughts or ideas to improve it or its developments. The idea is a blending of Node.js logo and the Lua logo and my own twist (because they are both ugly logos anyway).

Would any of these logo's make you look twice? let me know in the comments. 🦄

1.0 - Congratulations it's a logo

So based on your feedback and my underwhelming feeling about some of 1.0 one, here is another direction, leaning more towards node's logo but not enough to get sued by either.

1.1 - The terrible twos

I do like 1.1 but it's lacking pizazz, maybe as it grows up it will gain its own identity and be a good member of logo society.

1.2 - Rebelling against parents

So far 1.2 is more original but still has a subtle nod towards Node and Lua. But is it too subtle? It does have the whole moon and sea vibe.

I have chosen 1.2 and made an animated version in css and html.

Discussion (5)

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jamonjamon profile image
Jaimie Carter

I wouldn't be going down the animated path with a logo when creating a brand from the ground. You're stitching yourself up down the track: it'll be a nightmare/expensive creating decent collateral that communicates your brand value. More importantly, the presence animation, perhaps, doesn't convey a value of stability and reliability. Think about your brand values and your brand promise. That'll pretty much answer your questions.

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Adam Crockett Author

Jaimie thank you for the feedback. It's going to be an uphill battle convincing people that Lua is worth looking at, mainly because it features on the top 10 worst languages of 2019 despite not actually being a bad language, but because it hasn't grown much in Web dev share. In the games industry Lua is huge. Despite this Lua has a place in my own projects and I doubt others will follow. As it costs me nothing to create logos or animation s because these skills are all inherent from past experience, and the lack of community I have no such concers. Tidal at the end of the day is just a fun project that I can say I created branded and maintained.

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Jaimie Carter

Fair points. I suppose it doesn't matter if you don't have a lot of users, if the ones you do get value out of your work. I think building anything and putting it out there for people to use is brilliant, and anyone that does that is an absolute legend.

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Adam Crockett Author

Ps. This might be why no logos are animated so I respect that point. In much the same way people like to shop counter clockwise in the US and clockwise in Europe.

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Jaimie Carter

Yeah, seriously, forget the animation... You got better designs there. They're good, too.