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Ishan Emalsha
Ishan Emalsha

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I Had to Drive Traffic to My Uni CW Site for 14 Days - Here's How It Went

For my Digital Marketing coursework at uni, I had to build a website and drive traffic to it over 14 days using real marketing channels,
no paid ads, zero budget.

The site is a concept product called SpectrumSR, an AI-powered audio enhancement tool. I didn't build the actual AI, it's a concept microsite built for the marketing exercise.

What I tried:

  • WhatsApp groups
  • Email campaigns to uni student groups
  • Reddit (got blocked due to low karma 😅)
  • Dev.to (this post 👋)

What actually worked:
Still figuring that out, which is exactly why I need more visits to build meaningful data for my report.

If you're curious what a student digital marketing campaign looks like in practice, the site is here:

👉 https://sites.google.com/view/spectrumsr-ai/

Any visit genuinely helps my analytics data. And if you've done something similar, what channels worked best for you?

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