how i stand out as a founder when ai is everywhere:

#marketing #startup #buildinpublic #webdev

double down on your story
share why you built your saas, what problem hit you personally? i posted on twitter about my struggle with content issues, and gained 100s of signups.
be raw in your writing. no corporate jargon, just real talk about your wins and failures.
post on indie hacker forums or linkedin about your journey weekly to build trust.
reply to every comment or dm to show you’re not a faceless bot.
use ai as a co-founder, not the boss
lean on ai for repetitive tasks like drafting emails or analyzing user data, i save atleast 10 hours a week this way.
but don’t let ai write your core messaging. users can smell generic ai content a mile away.
experiment with tools like copilot for coding, but always tweak the output to fit your style.
keep your product’s soul human by focusing on unique ux that ai can’t replicate.
build community, not just a product
start a slack or discord for your users to swap tips and feel heard. my community of 100 users drives 30% of my referrals.
host text-based amas on x or reddit to answer questions and get feedback.
share user stories (with permission) to show real people love your tool.
listen to complaints and act fast - nothing says “human” like fixing a bug someone flags.
focus on niche problems ai can’t solve
ai is great for broad tools, but niche pain points are your edge. my saas solves a specific workflow issue for freelancers that ai apps overlook.
dig into forums like indie hackers to find underserved needs in your space.
talk to 5-10 users directly (via dm or email) to validate your idea before building.
keep iterating based on real user feedback, not ai-generated assumptions.