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Mark Fulton
Mark Fulton

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How to Make Money With AI Agents: 6 Things People Actually Pay For

You can make money with AI agents. Plenty of people are doing it. Plenty more are selling you a course about it.

I'll skip the course. Here are six things people actually pay for, and where to start on each.

I'll also be blunt about one thing up front: nobody can promise you income. I can't. The club page I link below says it too. What follows is what the market sells, not a forecast of what you'll earn.

Free stuff to grab first

  • Open source AI Employees: eight roles (GTM Engineer, SEO/AEO, Web Dev, Social Media, Ad Manager, Sales, Customer Satisfaction, Chief of Staff), MIT licensed. The page says you can charge whatever you like for installing, customizing or running them, with no revenue share. Free to take.
  • Apify Store: the page calls itself a marketplace of 83,000+ ready-to-run tools. Read what sells before you build anything.
  • Apify monetization docs: lists pay per event and pay per usage as ways to price a tool you publish.
  • Gumroad pricing: direct sales are 10% plus $0.50 per transaction. Sales through their discover marketplace are 30%. Read it before you pick where to sell.
  • Product Hunt: new launches daily. Watch it for a week and see which agent products get attention.

Now the six.

1. Install and run an agent for a business

Small businesses don't want to learn agents. They want a social post to go out and a lead to get a reply.

You set it up. You connect the accounts. You charge for installing, customizing or running it.

That's the whole job. And the open source roles above are a legal starting point.

2. One role for one trade

Don't sell "AI". Sell one role for one kind of business.

  • A social media employee for dentists
  • An SEO employee for roofers
  • A sales follow-up employee for real estate agents

A narrow offer is easy to explain. Easy to explain is easy to sell.

3. A tool on a marketplace

Build one narrow agent. List it where buyers already shop.

The Apify docs describe pay per event and pay per usage pricing. You build once. The marketplace has the traffic.

Check the fee page before you commit. A 30% cut (Gumroad's discover rate) changes your math.

4. Watching things with a clock on them

Auctions. Prices. Listings. Expiring anything.

An agent that watches around the clock and alerts a buyer is a product. People pay for the alert, not for the agent.

5. A scheduled report

An agent gathers one market every week. You sell the report as a subscription.

Pick a market you already know. Your edge is knowing which numbers matter.

6. Digital products built with a coding agent

Templates, starter kits, small apps. Build them in a desktop agent app, sell them on a storefront.

I build some things for people I know need them, even when I don't use them myself. That's a perfectly good reason to build.

What I'd do this week

  1. Pick one of the six.
  2. Take the free roles from item one above and look for the one that fits.
  3. Ship something rough. Charge before it feels ready.

The spotlight: Agent Ops Club

The free tier is real. Per the live page, Free is $0 and includes the eight open source AI Employees, Masterclass Part 1 (9 lessons, about 32 minutes) and a certificate.

If you want the full set, Pro is $349 a year and adds 28 premium systems with a resale license, plus the other Masterclass parts. Lifetime is $499 one time and the page says it ends October 31 at 11:59 PM Eastern. After that it's $999.

The page also says no income or results are promised. I'll say it again. Take the free tier first. Start from the link in item one above.

Come hang out

I run the Vibe Coding is Life community. Tell me which of the six you picked on Facebook or Skool.

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