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anas eddiani
anas eddiani

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It’s Never Too Early to Think About Performance

When we begin a new software project, most of the focus naturally falls on functionality. Business users express their needs in terms of what the system should do — not how well it should do it. Performance, resiliency, uptime, and supportability are often considered secondary concerns — the domain of architects and operations teams.

Unfortunately, that mindset leads to a common mistake: treating performance as something to test at the end of the development cycle. By the time performance issues are discovered, the architecture is already baked in, the design decisions are locked, and any fix becomes far more expensive and time-consuming.

Why Performance Shouldn’t Wait

It’s easy to rationalize postponing performance testing. Early prototypes may not yet handle production workloads. The environments and data sets are complex to set up. And, of course, it’s tempting to say, “Let’s make sure it works first — then make it fast.”

But that logic hides a dangerous trap. If you only start measuring performance late in the process, you’ve lost the ability to pinpoint when things went wrong. Performance degradation is rarely caused by one big change — it’s the slow accumulation of small inefficiencies over time. Without early data, you have no baseline to compare against, and no clear path to diagnose what caused the system to slow down.

In contrast, teams that test performance early and often can immediately identify when a change affects response times, memory usage, or throughput. Instead of searching through months of commits, they can focus on the small set of recent changes that caused the dip.

How Early is “Early”?

If your team works in an Agile environment — say, with two-week sprints — performance testing should begin no later than the third iteration.

This doesn’t mean you need to run full-scale load tests from day one. Instead, start small:

Measure basic response times for key endpoints.

Track memory consumption over each iteration.

Record throughput trends as new features are added.

Over time, these early metrics become an invaluable baseline. They show whether your architectural and design choices are holding up under real-world conditions.

The Hidden Benefit: Validating Design Decisions

Early performance testing isn’t just about catching slow queries or bottlenecks — it’s about validating your architecture.

By comparing actual performance data against expected requirements, you can confirm whether your chosen stack, caching strategy, or database design is suitable before you’ve gone too far down the wrong path. For systems with strict SLAs or heavy concurrency demands, early validation can make the difference between success and failure.

Building the Foundation Early

Setting up realistic performance environments takes time — generating datasets, configuring infrastructure, defining test cases. That’s all the more reason to start early. Each iteration can incrementally improve the testing setup, avoiding a massive, last-minute scramble when issues finally appear in production.

The result? A smoother development cycle, fewer late-stage surprises, and a product that not only works — but works well.

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