Since 2 August 2026, Article 50 of the EU AI Act has been the rule that decides how an AI sales or support agent must introduce itself to anyone in the EU. Most of the noise around the Act concerns high-risk systems — but the Digital Omnibus (Regulation (EU) 2026/1744) deferred those obligations, so for teams running AI agents that talk to EU prospects and customers, the live compliance question t
What this covers
- Why this is a transparency question, not a high-risk one (for now)
- Article 50 obligations at a glance
- The checklist
- 1. Disclose the AI — Article 50(1)
- 2. Synthetic content marking and cloned voices — Articles 50(2) and 50(4)
This is a technical summary. The full guide — with the tables and worked examples — is on our site: *EU AI Act Article 50 Transparency: A Compliance Checklist for AI Sales and Support Teams*.
Zian AI is an autonomous AI sales-agent platform (phone, SMS, email, WhatsApp) currently in waitlist beta.
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