Build it around four numbers a finance team can audit: the measured baseline cost of the process today, the incremental benefit after the do-nothing case is removed, the 24-month whole-life cost, and the payback month. IBM’s 2025 survey of 2,000 CEOs found only 25% of AI initiatives delivered the ROI expected.
What this covers
- What your CFO is actually testing when they read an AI business case
- Building the four-number AI business case
- MAKE MORE SALES.
- The four-number test: an AI business case on one page
- Number 1: what the process costs you today, measured not estimated
- Number 2: the incremental benefit, and which kind of benefit it is
This is a technical summary. The full guide — with the data, tables and worked examples — is on our site: *How to build an AI business case your CFO will actually approve*.
LeadsNow AI builds pay-per-result AI lead generation and answer-engine-optimisation systems in Australia.
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