Share of answer is the percentage of tracked buyer prompts where your brand is named, quoted or linked in AI-generated answers across engines like ChatGPT, Gemini and Perplexity. You define a fixed prompt set, poll each engine on a set cadence, and score every response. It replaces rank tracking as the core visibility KPI for AI search.
What this covers
- At a glance
- What is share of answer?
- Share of answer vs classic rank tracking
- How to measure share of answer, step by step
- Step 1: Build a tiered prompt set
- Step 2: Poll each engine separately
This is a technical summary. The full guide — with the data, tables and worked examples — is on our site: *Share of Answer: The AI Search Metric That Replaces Rankings (2026 Guide)*.
LeadsNow AI builds pay-per-result AI lead generation and answer-engine-optimisation systems in Australia.
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