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Esther Maria for Soomoja Ai

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The 90-Minute Shopping Trip That Sparked an Innovation

We all know the feeling. It's 7 PM, the kids are asleep, and you finally have a moment to yourself. But that one simple task—buying a pair of school shoes online—turns into an exhausting 90-minute digital scavenger hunt.

You open Shop A, search for shoes, then switch to Shop B to compare prices. You find a great deal on an Instagram boutique but can’t find any reliable reviews. Your phone battery is at 3%, and you’re no closer to a decision.

This isn't a minor inconvenience; it's a profound friction point in our daily lives. This is the exact moment that inspired us to create Soomoja.

We believe online shopping should be seamless, not a source of stress. Soomoja is designed to be the single solution to this fragmented problem, bringing together Kenya's e-commerce landscape into one powerful, intuitive platform.

In this short video, we'll show you exactly how Soomoja transforms the shopping experience:

See how we aggregate prices from all major retailers and verified local boutiques, instantly showing you the "Best Value" option.

Get a first look at our aggregated review system with "Trusted Buyer" badges, so you can shop with confidence.

Discover how we streamline checkout to just a few taps, saving you precious time and battery life.

We're not just building a product; we're building a solution based on real user struggles.

This is your chance to help us get it right. Your professional insights are invaluable in shaping a platform that truly serves our community.

Please watch our video and tell us what you think.

👉 Watch the Soomoja Explainer Video: uhttps://whatsapp.com/channel/0029VbAcBmT5Ui2ezGLtgV0drl

Afterward, take a moment to contribute your feedback in our brief survey and join our waitlist for a chance at early access!

📝 Share Your Insights: uhttps://docs.google.com/forms/d/e/1FAIpQLSeUiozI1vnHOb-8cPTTSrsrKaBtcEWnI66XeBxP23yLjLdfgg/viewform?usp=headerrl

🚀 Join the Waitlist: uhttps://soomoja.com/rl

Thank you for helping us shape the future of e-commerce in Kenya.

Soomoja #ECommerceInnovation #SmartShopping #FutureOfRetail #DigitalTransformation #KenyaBusiness #ConsumerTech #MarketResearch #ProductManagement

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