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brian austin
brian austin

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The problem with Big Tech AI pricing (and why a $2 alternative exists)

The problem with Big Tech AI pricing

Let's talk about something nobody at OpenAI or Anthropic wants to discuss openly.

$20/month sounds reasonable if you're in San Francisco. It's two lattes. It's one Uber ride. It's noise.

But $20/month is not noise if you're a developer in Lagos, Dhaka, or Nairobi.

At current exchange rates:

  • $20/month = ₦32,000 in Nigeria
  • $20/month = BDT 2,200 in Bangladesh
  • $20/month = KSh 2,600 in Kenya
  • $20/month = Rs 1,600 in India
  • $20/month = EGP 980 in Egypt

That's not a coffee. That's days of salary for junior developers in those countries.

The structural problem

Big Tech AI pricing is built around one market: US knowledge workers who expense subscriptions to their employer.

This is a deliberate choice. It's not an oversight. OpenAI knows exactly what $20 means in different currency contexts. They just don't care, because the addressable market they're optimizing for is North America + Western Europe.

The result: AI is becoming a tool for the already-privileged.

Developers in the Global South either:

  1. Use free tiers with heavy restrictions (3 messages, then wall)
  2. Share accounts (violation of ToS, precarious)
  3. Go without and fall behind

Option 3 is what's actually happening at scale.

The talent gap this creates

AI-assisted coding is real. I've seen the productivity numbers. Developers using AI assistants ship faster, debug faster, learn faster.

If AI tools are only accessible to developers in wealthy countries, you're creating a compounding advantage that widens over 5-10 years.

The developer in Lagos who can't afford $20/month ChatGPT is competing against the developer in London who expenses it without thinking. Same skills. Same talent. Different AI access.

This is a structural problem masquerading as a pricing choice.

What the alternative looks like

I built SimplyLouie specifically to address this.

✌️$2/month. Claude-powered. No usage caps within reason.

At ✌️$2/month:

This isn't charity. It's a business built on a different assumption: AI access should scale with what markets can actually pay.

50% of revenue goes to animal rescue. The other 50% keeps the servers running.

The curl command

curl -X POST https://simplylouie.com/api/chat \
  -H 'Content-Type: application/json' \
  -H 'Authorization: Bearer YOUR_API_KEY' \
  -d '{"message": "explain this function", "code": "function add(a,b){return a+b}"}'
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Get your API key at simplylouie.com/developers.

The uncomfortable truth

Big Tech AI companies are capturing enormous value from training data that included the work of developers worldwide — including developers in countries who now can't afford to use the tools trained on their contributions.

The FSF has already raised this point with Anthropic. The copyright questions are real.

$2/month isn't a political statement. It's just what it actually costs to run AI inference at reasonable margin without extracting maximum value from every user.

If that sounds better than $20/month, try it free for 7 days.


SimplyLouie is ✌️2/month AI powered by Claude. 50% of revenue goes to animal rescue.

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