Stop Losing Launches to “Tiny Bugs”: 7 Engineering Principles Every PM Should Know

Stop Losing Launches to “Tiny Bugs”: 7 Engineering Principles Every PM Should Know

Two weeks before launch, everything looked green — until a “tiny” change in a shared component broke checkout. Three teams owned three slightly different versions of the same logic. Fixing it took days.

Sound familiar? That’s not really a “bug.” That’s a requirements mismatch and it’s the kind of fire drill product managers can prevent if they understand how engineers think.

You don’t need to code. But you do need to speak the language of software development well enough to spot risk, ask sharper questions, and make trade-offs with your tech lead.

Here are 7 engineering principles, in plain English, that can save your roadmap (and your sanity):

1. DRY — Don’t Repeat Yourself

Every duplicated rule = triple the risk. One change should happen in one place. Push for reusable components instead of copy-paste solutions.

1. KISS — Keep It Simple, Stupid

Complexity is a tax. Fewer branches, fewer edge cases, fewer headaches. Always ask: what’s the simplest way to deliver this outcome?

1. YAGNI — You Ain’t Gonna Need It

Building for “what if” clogs your backlog. Ship what users need today, not what they might need someday.

1. Technical Debt Is Real Money

Shortcuts are loans with interest. If you don’t budget time for refactoring, that “quick hack” will slow you down next quarter.

1. APIs & Microservices

Know your system boundaries. Clean APIs = fewer surprises, faster parallel work, and easier partnerships.

1. Version Control & Safe Release Practices

Shipping ≠ launching. Learn the basics of Git, feature flags, and trunk-based development so you can separate deploy from release.

1. Simplicity Scales

At every level — code, scope, system, release — simplicity wins. That’s what keeps teams moving fast without breaking things.

Why This Matters for PMs

If you can talk about DRY, KISS, debt, and release strategies in planning, you stop being “the ticket writer” and start being a real partner to engineering. That’s how you prevent “tiny bugs” from derailing launches.

Pro tip: Grab 20 minutes with your tech lead this week and ask: Which of these principles, if we applied it more consistently, would speed us up the most? Then make it part of your next planning cycle.

If you want the full version of this write-up (with concrete examples, quotes, and references), I published it here: 7 Software Development Principles Every Product Manager Must Know