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Pantelis Theodosiou
Pantelis Theodosiou

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Why security isn't just an afterthought?

In the fast-paced world of software development, it's easy to see security as a separate, often late-stage, concern. But what if we told you that building "secure-by-design" products from the ground up isn't just good practice, it's a powerful marketing advantage that builds undeniable customer trust?

In this article, we dive into:

  • The undeniable impact of security breaches on brand reputation and customer loyalty. (Spoiler: It's significant!)

  • Why fostering strong collaboration between engineering and marketing is essential for communicating your product's inherent reliability and safety.

  • How highlighting a "security-first mindset" can be your ultimate differentiator in competitive markets, especially in B2B tech, fintech, and health/pharma.

Join the conversation and discover why baking security into every step of the development lifecycle is key to a truly successful product and a trusted brand.

Read the full article here: Developers, It's Time to Talk Security

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