Most web traffic will be AI bots by 2027 - per Cloudflare's CEO at SXSW.
The way businesses get found online is changing fast. Tools like Perplexity are accelerating the zero-click trend - they read your site, synthesize an answer and never send the user to you at all. Reddit is surfacing higher in Google results than ever. And review platforms like Clutch are where buyers are validating decisions before they ever reach your site.
Traditional SEO still matters. But visibility now means showing up across all of it.
Read more at https://studiocavan.com/blog/geo-ai-search-2026/
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