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Drishti Goel
Drishti Goel

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๐Ÿš€ HustleGPT: Your Generative AI-Powered Startup Advisor

"Validating your startup idea shouldn't feel like guessing. What if you had an AI cofounder thatโ€™s read everything Paul Graham, Y Combinator, and OpenAI ever wrote?"

Welcome to HustleGPT โ€” a Generative AI-powered assistant that helps early-stage founders validate ideas, plan MVPs, and make smarter decisions, faster. This blog walks you through how I built the backend brain of HustleGPT using Googleโ€™s Gemini Pro and LangChain, as part of the Google x Kaggle GenAI Capstone.


๐Ÿง  Problem: Startup Guidance is Often Confusing

Early-stage founders often struggle to get actionable feedback on:

  • Is my idea viable?
  • Whatโ€™s the MVP?
  • Who are my competitors?
  • Will this idea make money?

These are critical questions โ€” but answers are scattered across dozens of blogs, videos, and forums. Thatโ€™s where Generative AI can step in.


๐Ÿ’ก Solution: HustleGPT

HustleGPT is a prototype GenAI agent that:

โœ… Takes in a startup idea

โœ… Grounds it in trusted startup literature

โœ… Responds like a cofounder, mentor, or VC โ€” powered by Gemini Pro


๐Ÿ”ง What We Built

This project focused on the core backend logic, using:

  • ๐Ÿง  Gemini Pro (Chat + Embeddings) via langchain-google-genai
  • ๐Ÿ“š RAG (Retrieval-Augmented Generation) grounded in:
    • Paul Grahamโ€™s essays
    • Y Combinatorโ€™s startup guide
    • OpenAIโ€™s startup advice
  • ๐Ÿ” Dynamic Query Interface โ€” ask startup-related questions and get grounded, AI-driven responses.

๐Ÿ” Generative AI Capabilities Used

Capability Description
๐Ÿง  Gemini Chat Powers natural Q&A and startup strategy prompts
๐Ÿ”Ž Gemini Embeddings Converts documents into searchable vectors
๐Ÿ“š RAG Pipeline Combines search + generation for grounded answers

๐Ÿ”— Sources Used for Grounding

We used publicly available, high-quality startup literature:

These documents were chunked, embedded, and indexed via LangChainโ€™s VectorStore, enabling real-time semantic search during inference.


๐Ÿ› ๏ธ Tech Stack

  • langchain-google-genai for Gemini API
  • Gemini Pro (text + embeddings)
  • LangChain RetrievalQA
  • Python
  • Jupyter Notebook

๐ŸŽฏ Sample Queries

Here are some grounded prompts that worked well:

# Example 1
query = "What advice does Y Combinator give to startup founders?"

# Example 2
query = "How does Google Vertex AI support generative AI?"

# Example 3
query = "What are common mistakes startup founders make according to Y Combinator?"
Enter fullscreen mode Exit fullscreen mode

๐Ÿ“ Note: Due to limited document sources, not all queries produce perfect answers yet. This is expected and can be improved with more diverse URLs or a custom dataset.


๐Ÿ“Œ Architecture Overview

+--------------------------+
| User Query |
+--------------------------+
|
v
+--------------------------+
| Gemini Embeddings | โ† Document Vectorization
+--------------------------+
|
v
+--------------------------+
| LangChain VectorStore | โ† Semantic Search
+--------------------------+
|
v
+--------------------------+
| Gemini Pro (Chat Model) | โ† Grounded Answer Generation
+--------------------------+


๐Ÿค– How it Works (Simplified):

  1. Load URLs โ†’ Clean Text โ†’ Chunk

  2. Embed Chunks via Gemini Embeddings

  3. Store vectors in LangChain VectorStore

  4. User Query โ†’ Similar Chunks โ†’ Gemini Pro โ†’ Answer


๐Ÿงช Whatโ€™s Working

โœ… Fully working RAG pipeline
โœ… Modular backend ready for frontend integration
โœ… Real-time querying against startup documents
โœ… Gemini integration with LangChain


๐Ÿ”ฎ Whatโ€™s Next

This notebook lays the foundation for a full-stack app. The next phase includes:

  • ๐ŸŒ Frontend (React/Streamlit)
  • โš™๏ธ Backend API (FastAPI)
  • ๐Ÿ“ GitHub (Code Repository)

๐Ÿ“Œ Learnings

  • RAG is powerful, but depends heavily on document quality.
  • Gemini Pro + LangChain works beautifully with the right setup.
  • It's important to guide the user with good prompt examples.
  • Timeboxing and narrowing scope is key to shipping.

โœจ Closing Thoughts

Building HustleGPT taught me how Generative AI can amplify early-stage innovation โ€” not by replacing founders, but by giving them sharper tools.

If you're a student, hacker, or builder curious about startups, I hope this inspires you to build your own AI-powered idea validator. The journey is worth it ๐Ÿš€

๐Ÿ’ฌ Tried HustleGPT? Let me know what startup ideas you tested or what you'd like to see in V2.

๐Ÿ“ฌ Connect with me on LinkedIn or drop a comment on the notebook!


๐Ÿ”— Useful Links

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