It’s not a secret that most founders get most of the equity because they quit their jobs, fundraise money, or put on their own to start a venture.
In most cases, developers can get some stock options plans along with a paid salary, for example, if they are the early employees. Besides, if the company does well in the long run, these stock options can be worth thousands or millions of dollars.
Without a doubt, you won’t get filthy rich with the stock options unless the company is a new Google. However, it’s one of the opportunities to diversify your investments.
Many early age start-ups also do a mix of equity with base salary as the full compensation. Usually, it is not a significant % of equity shares for developers and rates around 0.1-1%. You can get an overview of how much companies offer on AngelList if you sign up for it and start looking for developers' open positions.
There are different ways on how developers can receive their full compensation:
Getting paid in cash only. Having the base salary (no equity or equity options) that will cover their total compensation.
Apart from the base salary, developers can also receive a bonus for their valuable work and goal accomplishments, for example, yearly. Depending on the company and the developer roles, the bonus can be from 5% to 20% of the developer’s base salary.
Another opportunity is to get total compensation along with the % of company equity. Compared to the fixed salary base, equity options have the potential for any big payout if the company becomes profitable or comes out with a successful initial public offering or by exercising those equity options by the owner and then selling them in the future. In this case, you will invest your income to generate additional returns.
If the fixed base salary and bonus compensations look straightforward to understand, let me focus on and explain more about the equity compensation.
There are different types of equity stocks, but the most popular are ISO (Incentive Stock Options) and NSO (Non-Qualified Stock Options). ISOs are only for employees, and NSOs are for employees, contractors, business partners, etc.
Other differences include whether the gap between the exercise price and the market price is treated as salaried income or capital gain for tax purposes. That depends on which country your tax residence is in. In general, the guideline is that ISOs are better from the tax perspective because the gap is treated as capital gain and not salary, which means, on average, a 15-25% tax rate instead of 35-45%. You have to hold the stocks for at least one year before selling them, usually to be recognized as a capital gain.
Let’s begin with an example. Let’s say there’s a start-up called Acme Inc. You are offered a Senior Software Developer role with the following offer:
- Fixed base salary: 120K/year.
- Stock options (ISO): 1%.
- Stock exercise price: 10 cents.
This information is not enough to understand whether this is a fair offer or not. Missing pieces are the current average compensation for this type of role in your city, the company’s current valuation (the post-money valuation from the previous funding round of the start-up), and vesting period:
- Market average compensation: 140K/year.
- Company valuation (post-money): 12M.
- Vesting period: 4 years.
Now, for this offer to be fair, the stock options' economic value should be greater than how much “you’re losing” by taking the salary below the market average.
Minimum economic value needed: 140K - 120K = 20K/year.
To calculate the options' economic value, you have to take your full share of the company valuation and spread it over the vesting period:
Options' economic value: 12M * 1% / 4years = 30K/year.
Total compensation: 120K + 30K = 150K/year.
This compensation looks like a fair deal to me. Of course, the dilution of stocks is often a big concern.
When the company needs to let more investors in, it may have to create more shares. Let’s continue the previous example:
Current shares count: 15.000 shares.
Your current shares count: 15.000 * 1% = 150 shares.
Company valuation (pre-money): 12M.
Fundraising target: 5M.
As you can see, the previous' funding round post-money valuation is the new funding round pre-money. Let’s also say that the company had some success in capturing a new market, and its valuation is higher now:
Up-to-date company valuation (pre-money): 15M.
If you do the math on how many shares of the company should new investors have after the fund target is reached, it’ll be:
New investors share: 5M / 15M = ~33,33%
New shares count: 15.000 / ~66,66% = 22.500 shares.
Your updates stock options share: 150 / 22.500 = ~0,66%.
That’s bad, isn’t it?! Your share has decreased from 1% down to ~0,66%.
Not so fast! Remember your economic value before? What if we calculated the current one after the funding round is closed?
Your current economic value: 12M * 1% / 4years = 30K/year.
New company valuation (post-money): 15M + 5M = 20M.
Your new economic value: 20M * ~0,66% / 4years = ~33K/year.
So, even though the %-share has gown down, the economic value has gone up. The most significant bit here is that any capital that comes in due to fundraising adds up to the company valuation. That’s the difference between “pre-money” and “post-money” valuations.
There are a few ways you can realize this value. The simplest one is when the company gets acquired by another business. That’s a classic way for founders, investors, and employees with stocks to realize their gains.
Another more challenging path is to wait until the company goes through an IPO. That is a bit riskier, as in general, employees are not allowed to sell their stocks during the first few quarters.
Of course, it can take years and years until either of the events above happens. Some companies may even decide not to have such an exit. What do you do then?
Well, then you can sell your exercised shares inside of your companies to other employees! (if you can convince them to buy). Or you can even buy them from others if you want to have a higher stake.
And still, what will happen when the company gets sold or when the company goes through an IPO? Or maybe, you would like to “exit” the company/startup quicker.
Answers to these questions I will provide in the next blog post, “What startup equity compensation means for developers: Part II."
If you want to get notified when Part II will be out, you can subscribe to my newsletter and get my top-15 tips on saving more cash monthly for investment as a bonus.
If you find any problems or mistakes in the calculations or logic, please don’t hesitate to reach out to me on Twitter.
Disclaimer: Author’s opinions are their own and do not constitute financial advice in any way whatsoever. Nothing published by IlonaCodes constitutes an investment recommendation, nor should any data or content published by IlonaCodes be relied upon for any investment activities.