🧠AI-Powered Influencer Discovery Engine
What I Built
I built an AI-powered platform that helps brands discover ideal influencers by tapping into real-time social media data. Unlike static influencer directories, this tool dynamically finds creators who align with a brand’s tone, values, target audience, and preferred content style.
The system uses an AI agent to:
- Collect brand intent via a clean, guided interface
- Generate a natural language brief for influencer matching
- Transform that into search signals (hashtags, keywords, captions)
- Crawl Instagram in real time using Bright Data's MCP
This lets brands find relevant, high-performing influencers based on their current content—not stale bios or outdated databases.
Demo
GitHub Repo: github.com/raibove/Fluencr
Live Demo: https://fluencr.pages.dev/
How I Used Bright Data's Infrastructure
To power the real-time influencer discovery system, I used Bright Data’s MCP (Mobile Cloud Proxy) and automation tools. Here's how it helped:
🔍 Discover – Crawler-Based Search
- Used Search Engine Crawler API to scan TikTok, Instagram, and YouTube content based on AI-generated hashtags, keywords, and even video transcript data.
- Dynamically prioritized posts with high engagement and recency.
🧠Access – Platform Navigation with JS Rendering
- Platforms like TikTok and Instagram require login, scrolling, and human behavior simulation.
- Bright Data’s helped avoid detection and ensure reliability.
📥 Extract – Scraping Key Data
- Collected structured content:
- Creator handles, bios, and follower count
- Common hashtags and captions
- Engagement stats and collaboration links
- Video transcripts (when available)
- Stored this data with content embeddings for future AI-based matching.
Performance Improvements
Traditional influencer tools rely on pre-populated databases or partner networks, which are:
- Often outdated
- Miss dynamic trends
- Lack true intent-based matching
By using real-time social content scraping, I was able to:
- Surface creators based on live content behavior
- Identify micro-influencers aligned with niche values like sustainability or tech innovation
- Deliver 10x more relevant results for brands with very specific audience goals
Tech Stack
| Layer | Tools Used |
|---|---|
| Frontend | React |
| Backend AI | Cloudflare Worker + GPT-4 |
| Scraping Infra | Bright Data MCP |
App Flow: From Brand Brief to Influencer Match
Enter Brand Details
→ Dropdowns for brand tone, audience, platform, valuesAI Improves Prompt
→ GPT-4 generates a structured brand profile:
“Looking for creators who post funny, women-focused, Gen Z content around self-love on Instagram”Generate Search Signals
→ AI outputs hashtags, content types, keywordsSearch & Extract
→ Bright Data crawls platforms, simulates interaction, and extracts dataDeliver Matches
→ Ranked influencer shortlist with metrics and links
Final Thoughts
This tool blends AI prompt generation, real-time web scraping, and content analysis to solve one of the biggest challenges in influencer marketing: finding creators who truly align with a brand’s evolving voice and values.
By using Bright Data’s infrastructure, I was able to go beyond APIs and get dynamic, actionable insights directly from the platforms that matter.
Top comments (12)
Looks great! I like the name
Thank you!
Pretty cool stuff - feels like this is actually useful for finding people that fit, not just some spreadsheet of random names
Thank you! I'm glad you think the same. I have so many ideas to extend this and turn it into a full SAAS.
The Live demo, GitHub link are not working; it's redirecting to the same blog post.
Oh, thank you so much for letting me know.
I don’t think I can make any changes now.
For anyone interested, here are the relevant links:
Github: github.com/raibove/Fluencr
Deployed link: fluencr.pages.dev/
You can still edit the blog post.
But since the submission time has ended, won't that lead to disqualification?
I believe, it's perfectly fine to edit.
You can still edit
Thanks for conforming.
Sorry to bother you but just to be sure...
I can only edit the links right?
or other parts of blog post as well, like let's say if I want to add more details.
Great Project , I like it!